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Blog Archives

Anvil’s Checklist for Creating SEO Optimized Blog Content

by Anvil on October 13, 2021 · ContentSearch Engine Optimization

As 2022 approaches it is time to start thinking about the direction Search Engine Optimization will take in the new year. Content creation, typically in the form of  blog writing, ... » Continue

TikTok – It Won’t Stop

by Anvil on October 7, 2021 · Social MediaSocial Media Marketingtiktok

5 Reasons to Add TikTok to Your Digital Marketing Mix When I first heard of TikTok I didn’t think about a watch or Big Ben or the opening of 60 Minutes. ... » Continue

Holiday Marketing Strategies in 2021: How To Continually Adapt in a Predominantly Digital Market

by Anvil on September 29, 2021 · AdvertisingHoliday MarketingHoliday ShoppingMarketingPaid MediaSocial Media Marketing

This holiday season will again be a shift from previous years. The way consumers shop and brands position themselves has become more relevant than ever. With a shift to predominantly ... » Continue

How To Audit A Google Ads Account

by Anvil on September 8, 2021 · AdwordsPay-Per-Click (PPC)

As a Paid Media Specialist something that rings true time and time again is that the only certainty is uncertainty. Whether a company is relaunching their website, a new person ... » Continue

Anatomy of a Simplified Digital Paid Media Strategy

by Anvil on August 25, 2021 · AdvertisingAdwordsCampaign Goals

We have paid media strategy down to a science. While we do recommend partnering with a digital media agency such as Anvil to support building a strategic media plan for ... » Continue

Geofencing – Grow Your Audience Without Extending Your Reach

by Anvil on August 19, 2021 · AdvertisingDigital MarketingMobilePaid Media

For local marketers, finding your audience has always been a challenge. Incorporating geofencing into your campaigns can help solve this problem by honing in consumers already in your area. To begin, ... » Continue

Anvil Answers (More of) Your SEO Questions

by Anvil on August 11, 2021 · googleSearch Engine OptimizationSEO

The Anvil SEO team is back to answer more of the internet’s burning questions about the world of Search Engine Optimization. Check out the first SEO Q&A as well as our ... » Continue

5 Reasons to Stay Away from Wix, SquareSpace, and Weebly Websites

by Anvil on August 4, 2021 · web designWebsite Design

When Wix, SquareSpace and Weebly – the most popular versions of ‘cheap, professional’ websites hit the market – they were created to help the solopreneur and small business. If you ... » Continue

Getting Started With Local PPC Advertising Part 2

by Anvil on July 29, 2021 · Local SearchPay-Per-Click (PPC)Search Engine Marketing

Walking around town, it is clear to see that the local economy is booming as businesses open after lifted COVID restrictions.  As people flock back to going out and visiting ... » Continue

Clutch Awards Anvil Media as a Leading 2021 B2B Provider in Oregon

by Anvil on July 12, 2021 · Agency LifeAwardb2b

Clutch Awards Anvil Media as a Leading 2021 B2B Provider in Oregon   Your Pay-Per-Click (PPC) strategy can set you apart from your competition, and its many benefits outweigh the cons. In ... » Continue

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