We all know that 2020 was a year that will go down in the history books. Economically, 2020 was not an easy year for businesses of all sizes and even ... » Continue

There has been a lot of movement recently toward video advertising across multiple formats and platforms. A lot of this movement has been due to the state of the world ... » Continue

Since the pandemic hit, we’ve all experienced at least one virtual event. As outlined in my previous article, there are many benefits virtual events provide, including a greater opportunity to ... » Continue

As the world adapts to the lasting effects of COVID-19, virtual events are becoming the “new normal” — and they are not going anywhere anytime soon. Since COVID-19 began shutting ... » Continue

Meet Joanna. She’s our newest Account Coordinator, with a strong educational background in Marketing and Business. She’s eager to learn and has already proved herself to be a much-needed asset ... » Continue

Influencer marketing has been a growing trend in 2020 as brands are looking for alternative ways to reach and engage with their customers online. Data from MuseFind shows that 92% of consumers ... » Continue

If you are a beginner when it comes to running paid search advertising through Google Ads or Microsoft Ads, selecting target keywords is the first major step in launching a ... » Continue

As Google continues to grow and evolve, user experience becomes increasingly important. Recently, Google announced that in May 2021, the Core Web Vitals will contribute to the page experience ranking ... » Continue

We’ve all felt the uncertainty, excitement, and terror that 2020 has brought upon us. Despite the challenges, we at Anvil continue to be optimistic about the future. Each year since ... » Continue

The first quarter of 2021 is just around the corner and everyone in marketing is already starting their Q1 media planning. What are some ideas your team are brainstorming? As ... » Continue