Getting Started With Local PPC Advertising Part 2

by on July 29, 2021 · Local SearchPay-Per-Click (PPC)Search Engine Marketing

Walking around town, it is clear to see that the local economy is booming as businesses open after lifted COVID restrictions.  As people flock back to going out and visiting ... » Continue

Getting Started With Local PPC Advertising Part 1

by on June 9, 2021 · Local SearchPay-Per-Click (PPC)Search Engine Marketing

As businesses begin to reopen just in time for summer customers are anxious to get back out and return to shopping in person.  A recent poll shows that once COVID ... » Continue

Anvil Answers Your SEO Questions

by on August 5, 2020 · Local Searchlocal seoSearch Engine OptimizationSEO

What is SEO, really? For those of you who are unfamiliar with the general idea of SEO, it is the process by which a website can increase the quantity and ... » Continue

6 Essential Tips to Fully Optimize Your Google My Business

by on July 15, 2020 · Google My BusinessLocal Searchlocal seoSearch Engine Optimization

What is Google My Business? Google My Business is a free platform that allows businesses to connect with customers. The goal of your listing is to let your customers know you ... » Continue

Importance of Reviews for Local SEO and How to Get Them

by on November 29, 2017 · Local Searchlocal seoSEO

As we have addressed in a previous post, Surprise! Another Change in Local Search Rankings, Google determines local rankings based on relevance, distance and prominence. Relevance is determined by how well ... » Continue

Google’s ‘Best’ New Search Results Display

by on May 3, 2017 · Digital MarketinggoogleLocal Search

The importance of positive reviews from your customers is no secret, and it is now becoming more important than ever for small businesses. According to a survey done by ... » Continue

Beginner’s Guide to Local SEO

by on July 6, 2016 · Local SearchLocal Searchlocal seo

Google is continually blurring the line between Local SEO and Traditional SEO. In a recent algorithm update, local ranking signals are more heavily influenced by traditional SEO than ever. You ... » Continue

Surprise! Another Change in Local Search Rankings

by on May 4, 2016 · Local SearchLocal Searchlocal seoSEO

In a recent update, Google has made traditional SEO efforts an even more important part of local search rankings. Traditional SEO efforts have also played an important role in local ... » Continue

Locations Pages Go Hyperlocal

by on March 18, 2016 · Local Search

You’ve claimed your Google Listing, added your NAP (name, address, phone number) to all your online profiles and even submitted a Moz listing. So now I ask you, what does ... » Continue

What the Google+ Changes Mean for Local Search

by on December 18, 2015 · googleLocal Searchlocal seo

Anyone who is familiar with Google knows that they are always changing things.  It has been no secret that Google+ has been a less than stellar experiment by Google. The ... » Continue