Facebook Ads is an incredibly powerful tool when it comes to advertising your brand. How so? Well to start, everyone uses Facebook. During the second quarter of 2021, Facebook reported almost 1.9 billion daily active users.  Facebook ... » Continue

We have all been hearing about the new Apple iOS 14 data privacy update, but some are still unsure what exactly this update means and what consumers and marketers should ... » Continue

What is the boycott? Facebook has been under fire for allowing posts that promote hate speech, threats of violence, and misinformation on its platform. While other platforms like Twitter have taken ... » Continue

When things get flipped on their head sometimes it’s hard to navigate through all the muck, to see the clearing on the other side. Different industries and sizes of companies ... » Continue

We hear about social media constantly: who tweeted this, who instagrammed that, did you see her Story, did you pin that décor idea? It’s enough to make your head spin. ... » Continue

In late September, UK-Based youth-research-firm Voxburner hosted its annual YMS (Youth Marketing Strategy Summit) in New York City. The event included speakers from Crocs, Starbucks, Mini-BMW Group, Burger King, The ... » Continue

Instagram Founders and CEO’s part ways with the company: This was highly reported news, but I still thought I should highlight it. Reports say that “has reported that the split is ... » Continue

Learn how to target audiences without Facebook Partner Categories. » Continue

Late last week, Facebook’s founder Mark Zuckerberg made an announcement that left every Facebook Marketer shook. The news feed was going to change again, this time to prioritize content from ... » Continue

In 2017, we noticed the growing popularity of Messaging apps, as organic reach started to dwindle, along with seeing a growing demand for quicker customer service from brands. While consumers are ... » Continue