The good news: it will be 2022 before we start to see the full impact of the change in third-party data. Now here’s the bad news: it does mean some ... » Continue

Want to expand your brand’s marketing footprint into social media, or refine your strategy? Having a structured game plan is always recommended. Keeping your strategy simple might be the best ... » Continue

It may seem a bit redundant to preach the importance of a blog here in the Anvil Media Blog but working in search engine optimization I am continuously finding new ... » Continue

We have all been hearing about the new Apple iOS 14 data privacy update, but some are still unsure what exactly this update means and what consumers and marketers should ... » Continue

When developing a Google Ads search, display, or video campaign, selecting a bid strategy that aligns with the overall goal of the campaign is critical to ensuring the campaign is ... » Continue

Before Friday the 13th of March, 2020, my typical day was spent meeting with clients and co-workers in-person, over lunch, at coffee and occasionally online. I’m sure yours was too. ... » Continue

We all know that 2020 was a year that will go down in the history books. Economically, 2020 was not an easy year for businesses of all sizes and even ... » Continue

There has been a lot of movement recently toward video advertising across multiple formats and platforms. A lot of this movement has been due to the state of the world ... » Continue

Meet Joanna. She’s our newest Account Coordinator, with a strong educational background in Marketing and Business. She’s eager to learn and has already proved herself to be a much-needed asset ... » Continue

Influencer marketing has been a growing trend in 2020 as brands are looking for alternative ways to reach and engage with their customers online. Data from MuseFind shows that 92% of consumers ... » Continue