7 Changes To Look For When Hashtags Hit Facebook

by on March 22, 2013 · FacebookInternet Marketing StrategyInternet Marketing ToolsSearch Engine OptimizationSocial MediaSocial Media MarketingSocial Media Marketing OptimizationSocial Media SpotlightSocial Search MarketerStrategic Internet Marketing

#Hashtags are coming to Facebook. What does it all mean? Will cats and dogs start living together in the same room? Will machines take over the world? Probably not. But there ... » Continue

Goodbye LinkedIn Answers & 6 Alternatives to Fill its Void

by on January 21, 2013 · Social MediaSocial Media Marketing

The Anvil team was disappointed to hear that LinkedIn will discontinue its popular LinkedIn Answers at the end of January.  For many years, LinkedIn has been a top five traffic ... » Continue

Anvil’s 2013 Search Engine & Social Media Marketing Predictions

by on January 16, 2013 · FacebookMobileSearch Engine MarketingSEOSocial Media MarketingWebsite Analytics

As the years fly by the search marketing industry continues to evolve and grow at a rapid pace. While it can be a challenge to keep up with everything, the ... » Continue

World Series of Social Media: Giants Dominate

by on October 29, 2012 · Social MediaSocial Media Marketing

Everyone knows the San Francisco Giants dominated the Detroit Tigers on the field pulling off a rare World Series sweep, but which team won the battle for social media supremacy?  ... » Continue

Social Media Campaign Featured in NY Times

by on July 19, 2012 · FacebookSocial Media Marketing

Helping clients creatively solve problems is what makes us happy here at Anvil.  When outsiders recognize it, it’s icing on the cake.  A campaign that Anvil collaborated on with Pacific ... » Continue

Have We Already Seen the Height of Pinterest?

by on June 29, 2012 · Search Engine OptimizationSocial MediaSocial Media Marketing

Pinterest has been the fastest rising social site of late but has the flame died already?  The search demand data for the term “pinterest” got me thinking – take a ... » Continue

Leveraging Pinterest, Instagram for Hotels

by on May 25, 2012 · Social Media Marketing

Originally published on HotelNewsNow.com, my article on Leveraging Pinterest and Instagram for Hotels offers insights for the hospitality industry when reaching potential new customers via these social platforms. See the ... » Continue

Why GM Pulled $10 Million in Facebook Ads

by on May 15, 2012 · FacebookOnline Brand ManagementPaid AdvertisingSearch Engine MarketingSocial Media Marketing

Earlier today news broke that American motor giant GM had pulled its entire $10 million dollar paid advertising budget from social media platform Facebook. While the marketing team at GM ... » Continue

Top Tips for Facebook Timeline for Brands

by on March 7, 2012 · FacebookSocial MediaSocial Media MarketingSocial Media Marketing Optimization

Like it or not Facebook is making timeline happen – for you and your brand. Last week Facebook announced that all brand pages will be switched over to the timeline ... » Continue

Anvil’s 2012 Search Engine Marketing Predictions

by on January 6, 2012 · b2cconversion optimizationlink developmentlocal seoMobilePay-Per-Click (PPC)Search Engine MarketingSearch Engine OptimizationSEOSocial Media Marketing

2012 seemed to fly by, yet the world of search engine marketing (SEM) changes even faster. Once again the Anvil team is collectively throwing our hat in the ring and ... » Continue