Google+ Launches Pages for Businesses

by on November 8, 2011 · Social Media MarketingVideo

In an effort to further expand its social network’s reach, Google announced the introduction of brand pages to Google+ yesterday. This will allow companies and brands to join Google+ and ... » Continue

From NonProfit To Agency: 3 Search Engine Marketing Tips I Wish I Had Known

by on June 2, 2011 · Link Development StrategiesSocial Media Marketing

Before joining Anvil Media, I worked for almost three years at a local nonprofit here in Portland, Oregon.  Coming in fresh out of college meant that I was the youngest person ... » Continue

Rise Above The Noise: 3 Tips For Successful Corporate Twitter Accounts

by on May 12, 2011 · Social Media Marketing

Even though only 8% of Americans use Twitter (hey 25 million is nothing to sneeze at), most of the time I see companies doing it wrong.  They go onto Twitter, start ... » Continue

Anvil on SEJ: Google’s +1 is No Facebook “Like”

by on April 12, 2011 · Search Engine OptimizationSocial Media Marketing

The latest Anvil contribution on Search Engine Journal. Looks like Google’s new +1 feature has some promise for search marketers, but will users feel the same way? Read the full ... » Continue

The Big Picture for March 23

by on March 24, 2011 · B2B Internet MarketingLink Development StrategiesLocal SearchMobilePay-Per-Click (PPC)Search Engine MarketingSearch Engine OptimizationSocial Media MarketingUncategorizedWebsite AnalyticsWebsite Design

Here’s your handy guide to what we here at Anvil Media have had our eyes on in Search & Social over the past week… PPC Google AdWords to Add Tablet Device Targeting ... » Continue

LinkedIn Hits 100 Million Members

by on March 22, 2011 · Social Media Marketing

According to LinkedIn’s Blog, the professional social networking site has hit 100 million members. Since nobody can actually visualize what 100 million people looks like, they’ve put together some infographics to help ... » Continue

The Big Picture for March 16

by on March 17, 2011 · B2B Internet MarketingLink Development StrategiesLocal SearchMobilePay-Per-Click (PPC)Search Engine MarketingSearch Engine OptimizationSocial Media MarketingUncategorizedWebsite AnalyticsWebsite Design

Here’s your weekly run-down of the big developments in search and social that we here at Anvil Media have had our eye on… PPC Quality Score Coming to Microsoft adCenter – Last ... » Continue

The Big Picture for March 9th (er, 11th)

by on March 10, 2011 · Link Development StrategiesLocal SearchMobileOnline Brand ManagementPay-Per-Click (PPC)Search Engine MarketingSearch Engine OptimizationSocial Media MarketingUncategorizedWebsite Design

PPC: Nothing earth-shattering in the PPC world this week, but a couple good reads: Is It Time for Facebook to Launch a PPC Syndication Network? – There’s a number of good ... » Continue

New Facebook Ad Format: Sponsored Stories

by on January 27, 2011 · Pay-Per-Click (PPC)Social Media Marketing

Earlier this week Facebook announced their new ad format, Sponsored Stories, which will turn your friends’ actions into promoted content.  Below is a screenshot of what this would look like ... » Continue

1 More Unofficial Search Prediction for 2011

by on January 23, 2011 · Local SearchSearch Engine OptimizationSocial Media MarketingTwitter

After watching folks around the office go nuts rating their favorite places on Google Hotpot, talking to more than one client about the importance of online reviews to their local SEO efforts, and of course reading how Facebook and Twitter are already exerting influence in SERPs, I have an unofficial prediction of my own to add: 2011 will see the first major dust-up over social media or online reviews being used to game the search engine rankings. » Continue