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Blog Archives

Google’s ‘Best’ New Search Results Display

by Anvil on May 3, 2017 · Digital MarketinggoogleLocal Search

The importance of positive reviews from your customers is no secret, and it is now becoming more important than ever for small businesses. According to a survey done by ... » Continue

Google Will Index Mobile First & Why You Should Care

by Anvil on December 8, 2016 · googleMobileSEO

What is Google’s Mobile-First Index? Google has recently announced their decision to switch to a mobile first index because of continued growth and dominance of mobile search and internet usage. Currently, ... » Continue

Link-Building in 2015: The Tactics You Don’t Need to ‘Try to Avoid’

by Anvil on February 18, 2015 · Link Building and BaitingLink Development StrategiesSEO

Last Friday, Google’s John Mueller said link-building can do more bad than good and should generally be avoided. And then the internet overreacted. In response to the question “Is link-building in ... » Continue

Shopping Campaigns and Small Business

by Anvil on August 15, 2014 · AdwordsPaid AdvertisingPay-Per-Click (PPC)

There was a recent study done by AdGooroo analyzing the top 20 spenders on text ads and shopping campaigns, looking at the second quarter of 2014. They found that these ... » Continue

Google I/O 13 – What’s New With Google+

by Anvil on May 17, 2013 · Social Media

There was big news at the Google I/O 13 this week – much of which was concerning Google+. We’ve said it before and we’ll say it again, if you are ... » Continue

Penguin Warning: How to Avoid Google Penguin 2.0

by Anvil on May 14, 2013 · Link Building and Baitinglink developmentSEO

Sound the alarm, Penguin 2.0 is on its way. Last Friday Google’s Matt Cutts announced on Twitter that a Penguin 2.0 update will be arriving in the “next few weeks.”  ... » Continue

Google Reader to Shut Down – What to do?!

by Anvil on March 15, 2013 · googlenewsNewspaperSearch Engine OptimizationSocial Media

By now, I’m sure you’ve heard the news that Google will be shutting down their popular Google Reader RSS aggregator as part of their 2013 Spring Cleaning.  At Anvil we ... » Continue

Google’s Driverless Car- More Time for Search

by Anvil on September 28, 2012 · AdwordsgooglePay-Per-Click (PPC)Social Media

On Tuesday, September 25th, California Governor Jerry Brown signed a bill into law permitting automated vehicles to be tested on the roadways of California. California is actually the third state ... » Continue

Google +1 for Websites

by Anvil on May 10, 2011 · analyticsSearch Engine MarketingSearch Engine OptimizationSEO

At the Google I/O conference today, it was announced that the Google +1 Button will soon be rolled out for websites. Within Weeks! The code to insert the  button onto ... » Continue

The Big Picture for March 9th (er, 11th)

by Anvil on March 10, 2011 · Link Development StrategiesLocal SearchMobileOnline Brand ManagementPay-Per-Click (PPC)Search Engine MarketingSearch Engine OptimizationSocial Media MarketingUncategorizedWebsite Design

PPC: Nothing earth-shattering in the PPC world this week, but a couple good reads: Is It Time for Facebook to Launch a PPC Syndication Network? – There’s a number of good ... » Continue

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