Category: Adwords
Google’s Driverless Car- More Time for Search
by Anvil on September 28, 2012 · AdwordsgooglePay-Per-Click (PPC)Social MediaOn Tuesday, September 25th, California Governor Jerry Brown signed a bill into law permitting automated vehicles to be tested on the roadways of California. California is actually the third state ... » Continue
When Exact Match Isn’t Exactly Exact Match…Variant Matching Coming to AdWords
by Anvil on April 23, 2012 · AdwordsppcIf you’ve logged in to your AdWords account recently, you’ve probably seen this alert: New! Improvements coming to exact match and phrase match Seeing as they’re putting in front & center, over ... » Continue
Would you like Crocs with Your Dinner? Google’s New Map Bubble Ads
by Anvil on November 30, 2011 · AdwordsgoogleLocal Searchlocal seoOnline Brand ManagementPaid AdvertisingPay-Per-Click (PPC)ppcAh, Google – always keeping us on our toes and scratching our heads. With the evolution of Google Places it seemed as though Google was all for the local business ... » Continue
The Week in Search & Social for November 2
by Anvil on November 3, 2011 · Adwordsanalyticsb2bb2cconversion optimizationFacebooklink developmentlocal seoMobileppcSearch Engine OptimizationSEOSocial MediaTwitterWebsite DesignPPC Google’s New Location Targeting For AdWords – Google just announced a revamped location targeting interface for AdWords. The improvements include an easier way to discover locations, a new “reach number” ... » Continue
Make Sure Your AdWords Campaigns Are Ready for Google’s New Mobile Landing Page Policy
by Anvil on October 27, 2011 · Adwordslanding pagesMobilemobile siteWith the recent announcement from Google that they will soon be taking mobile landing pages into consideration as a part of ad quality, many advertisers will be unknowingly penalized if ... » Continue
The Week in Search & Social for Oct. 26
by Anvil on October 27, 2011 · Adwordsanalyticsb2bb2cconversion optimizationFacebookgooglelanding page testinglink developmentlocal seoMobileppcSEOSocial Mediaweb designPPC Introducing Dynamic Search Ads Beta – Let Google serve and generate ads for relevant queries based on your Website content. Introducing Bid-per-call in AdWords – Now you can set specific bids ... » Continue
Google Dynamic Search Ads Revealed
by Anvil on October 21, 2011 · AdwordsYesterday Google announced the expansion of dynamic search ads. This new setup is aimed to benefit large retailers who could potentially have thousands of keywords to manage with an ever-changing ... » Continue
Holiday 2011: Your “Do Now” List
by Anvil on October 18, 2011 · AdwordsEcommerce Website TipsIt seems like school just started and the leaves are just beginning to change, but if you’re in the e-commerce business its time to set your sights on the Holiday ... » Continue
How Does Google Know I’m Into Cycling?
by Anvil on October 14, 2011 · AdwordsRetargeting and demographic targeting have been looming larger & larger in the display ad landscape over the past year. Usually it’s pretty easy to figure out why any given AdWords ... » Continue
The Week in Search & Social for Oct. 12
by Anvil on October 13, 2011 · Adwordsanalyticsb2cconversion optimizationFacebookgooglelocal seoppcSEOweb designPPC +1 Button to Start Showing on Display Ads Today – Following up on the item from a couple weeks ago, AdWords display ads will now be including +1 counts and friends’ ... » Continue