Insta-Flash-In-The-Pan by on December 22, 2015 · Social MediaSocial Media MarketingSocial Media Marketing OptimizationSocial Media SpotlightStrategic Internet Marketing

As we approach 2016, we’re gazing into the digital marketing crystal ball, and conjuring our predictions for the New Year as we do every year; you can find Anvil’s comprehensive ... » Continue

YouTube Optimization Best Practices by on July 31, 2014 · content marketingLink Development StrategiesSearch Engine MarketingSearch Engine OptimizationSocial MediaSocial Media Marketing OptimizationStrategic Internet Marketing

I recently attended MozCon, and picked up some awesome insights about YouTube from SEO celeb speaker Phil Nottingham. I decided to couple his notes with my own best practices to develop ... » Continue

Facebook Graph Search & You by on September 10, 2013 · FacebookSocial Media Marketing Optimization

You can add another search option notch to your belt with Facebook Graph Search. We’ve all played with it and done a random search or two, but if you’re a ... » Continue

7 Changes To Look For When Hashtags Hit Facebook by on March 22, 2013 · FacebookInternet Marketing StrategyInternet Marketing ToolsSearch Engine OptimizationSocial MediaSocial Media MarketingSocial Media Marketing OptimizationSocial Media SpotlightSocial Search MarketerStrategic Internet Marketing

#Hashtags are coming to Facebook. What does it all mean? Will cats and dogs start living together in the same room? Will machines take over the world? Probably not. But there ... » Continue

4 Reasons To Stop Ignoring Google+ by on February 27, 2013 · Social MediaSocial Media Marketing Optimization

While Google’s launch into the social networking world may not have been a total success from the get go it is clear that Google intends it to stick around. Not ... » Continue

Twitter Ads API Arrives by on February 20, 2013 · Paid AdvertisingSocial MediaSocial Media Marketing OptimizationTwitter

Social advertisers rejoice!  Twitter announced the long-awaited launch of its Ads API today in an official blog post.  It joins only Facebook and LinkedIn as global social networks that allow ... » Continue

Top Tips for Facebook Timeline for Brands by on March 7, 2012 · FacebookSocial MediaSocial Media MarketingSocial Media Marketing Optimization

Like it or not Facebook is making timeline happen – for you and your brand. Last week Facebook announced that all brand pages will be switched over to the timeline ... » Continue

How to Build Fans on Facebook (Anvil on The Entreprenette Gazette) by on April 14, 2011 · FacebookSocial Media Marketing Optimization

Are you looking to increase your fan base on Facebook but are stuck on how to do so? The Entreprenette Gazette just posted 106 tips to help get your creative ... » Continue

Kraft – The Tough Mac & Cheese by on March 10, 2011 · Online Reputation ManagementSocial Media Marketing Optimization

Kraft recently rolled out a Twitter campaign that pits mac and cheese eaters against each other in a head to head “Mac & Jinx” battle. You remember the jinx game ... » Continue

Dealing with Negative Online Sentiment – Mashable Recap by on February 22, 2011 · Online Reputation ManagementSocial Media Marketing Optimization

Our friends over at Mashable posted a great reminder article about how brands should be managing negative sentiment posted about them online. The more brands engage online, the more susceptible ... » Continue