Anvil’s 2013 Digital Marketing Predictions: On or Off the Mark?

by on December 12, 2013 · Search Engine MarketingSocial Media Marketing

Last December the Anvil team harnessed its crystal ball, stared into the future of digital marketing, and delivered an advantageous set of predictions for the 2013 digital marketing landscape.  Fortunately, ... » Continue

Expert Interview Series: Marty Weintraub of aimClear®

by on September 16, 2013 · Expert Interview SeriesSearch Engine Marketing

What inspires the leaders and experts in our search engine marketing industry and community? In our inaugural post kicking off our new “Interviews with Experts” blog series, Formic has chosen ... » Continue

Video Marketing: The Future of Storytelling

by on March 1, 2013 · Search Engine MarketingSearch Engine OptimizationVideo

The future of online video is clear. Faster connection speeds have allowed smooth streaming of HD video on both desktop and mobile devices, making video instantly accessible to web users ... » Continue

SEMpdx SearchFest 2013 Recap

by on February 25, 2013 · conferencesSearch Engine Marketing

The search engine marketing industry elite descended on Portland last week for the SEMpdx SearchFest.  In five years, it has grown into one of the top regional search conferences in ... » Continue

5 Digital Trends You Need to Embrace

by on January 29, 2013 · Internet Marketing StrategySearch Engine Marketing

Last year, I was asked to present at Portland’s EO Experience, featuring subject matter experts on various entrepreneurial topics. Specifically, I was tasked with covering trends in the world of ... » Continue

Anvil’s 2013 Search Engine & Social Media Marketing Predictions

by on January 16, 2013 · FacebookMobileSearch Engine MarketingSEOSocial Media MarketingWebsite Analytics

As the years fly by the search marketing industry continues to evolve and grow at a rapid pace. While it can be a challenge to keep up with everything, the ... » Continue

The CMO is Dead…not so fast

by on November 15, 2012 · Search Engine Marketing

In a recent article on Forbes.com Dominique Turpin, proclaimed the death of the Chief Marketing Office (CMO) position. It’s a known fact that CMOs struggle for power and influence in ... » Continue

2012’s Top 10 Digitally Inspired Halloween Costumes

by on October 18, 2012 · FacebookgoogleSearch Engine MarketingSocial Media

With Halloween just a mere 2 weeks away, we here at Anvil thought you might need some digitally-inspired Halloween costume ideas. And I am happy to oblige. So with no ... » Continue

The Eight Stages of Starting Your SEM Career

by on July 13, 2012 · seach agencySearch Engine MarketingSearch Engine OptimizationSEO

I’ve been with Anvil for close to a year now, and outside of internships and education, it has been my first real experience in the wild and crazy world of ... » Continue

Why GM Pulled $10 Million in Facebook Ads

by on May 15, 2012 · FacebookOnline Brand ManagementPaid AdvertisingSearch Engine MarketingSocial Media Marketing

Earlier today news broke that American motor giant GM had pulled its entire $10 million dollar paid advertising budget from social media platform Facebook. While the marketing team at GM ... » Continue