Mobile Marketing in a Multi-Screen World

by on April 17, 2013 · Mobilemobile siteSearch Engine Optimization

Marketers and industry experts worldwide have proclaimed each year to be the “Year of Mobile” for about the last six years or so.  There’s no refuting the fact that we ... » Continue

Anvil’s 2013 Search Engine & Social Media Marketing Predictions

by on January 16, 2013 · FacebookMobileSearch Engine MarketingSEOSocial Media MarketingWebsite Analytics

As the years fly by the search marketing industry continues to evolve and grow at a rapid pace. While it can be a challenge to keep up with everything, the ... » Continue

Almost Half of Olympics-Related Searches Come From Mobile Devices

by on August 7, 2012 · MobileSearch Engine Optimization

According to a recent Google Mobile Ads Blog post, Olympics related searches on smartphones and tablets grew 10x during the first week of the event compared to the prior week.  ... » Continue

Anvil’s 2012 Search Engine Marketing Predictions

by on January 6, 2012 · b2cconversion optimizationlink developmentlocal seoMobilePay-Per-Click (PPC)Search Engine MarketingSearch Engine OptimizationSEOSocial Media Marketing

2012 seemed to fly by, yet the world of search engine marketing (SEM) changes even faster. Once again the Anvil team is collectively throwing our hat in the ring and ... » Continue

Google Check-In Offers Goes Live – Will it Succeed?

by on December 22, 2011 · googleLocal SearchMobile

First it was Four Square, then Facebook, and now Google is getting in on the action by integrating its social media platform Google+. About a week ago Google launched its ... » Continue

The Week in Search & Social for November 2

by on November 3, 2011 · Adwordsanalyticsb2bb2cconversion optimizationFacebooklink developmentlocal seoMobileppcSearch Engine OptimizationSEOSocial MediaTwitterWebsite Design

PPC Google’s New Location Targeting For AdWords – Google just announced a revamped location targeting interface for AdWords. The improvements include an easier way to discover locations, a new “reach number” ... » Continue

Make Sure Your AdWords Campaigns Are Ready for Google’s New Mobile Landing Page Policy

by on October 27, 2011 · Adwordslanding pagesMobilemobile site

With the recent announcement from Google that they will soon be taking mobile landing pages into consideration as a part of ad quality, many advertisers will be unknowingly penalized if ... » Continue

The Week in Search & Social for Oct. 26

by on October 27, 2011 · Adwordsanalyticsb2bb2cconversion optimizationFacebookgooglelanding page testinglink developmentlocal seoMobileppcSEOSocial Mediaweb design

PPC Introducing Dynamic Search Ads Beta – Let Google serve and generate ads for relevant queries based on your Website content. Introducing Bid-per-call in AdWords – Now you can set specific bids ... » Continue

The Week in Search & Social for Oct. 5

by on October 6, 2011 · Adwordsanalyticsb2bb2cFacebookgooglelink developmentlocal seoMobileSEOSocial Mediaweb design

My gosh, Google and Facebook have been busy lately… PPC Here’s What Google’s New “Circulars” Ad Format Looks Like – Google is testing a new kind of ad unit called “Circulars,” designed ... » Continue

The Week in Search & Social for September 29

by on September 29, 2011 · Adwordsanalyticsb2bb2cconversion optimizationFacebookgooglelocal seoMobileppcSEOSocial MediaTwitterweb design

PPC Google Says Mobile Optimized Sites Will Factor Into Landing Page Quality And Perform Better In AdWords – As a result of this change, ads that have mobile optimized landing pages ... » Continue