Are Your AdWords Campaigns Ready for Mobile?

by on March 31, 2011 · MobilePay-Per-Click (PPC)

Check out Anvil’s latest article on Search Marketing Insider for answers to 5 common questions regarding AdWords mobile campaigns. 1. What if I do not have a designated mobile site or ... » Continue

The Big Picture for March 23

by on March 24, 2011 · B2B Internet MarketingLink Development StrategiesLocal SearchMobilePay-Per-Click (PPC)Search Engine MarketingSearch Engine OptimizationSocial Media MarketingUncategorizedWebsite AnalyticsWebsite Design

Here’s your handy guide to what we here at Anvil Media have had our eyes on in Search & Social over the past week… PPC Google AdWords to Add Tablet Device Targeting ... » Continue

The Big Picture for March 16

by on March 17, 2011 · B2B Internet MarketingLink Development StrategiesLocal SearchMobilePay-Per-Click (PPC)Search Engine MarketingSearch Engine OptimizationSocial Media MarketingUncategorizedWebsite AnalyticsWebsite Design

Here’s your weekly run-down of the big developments in search and social that we here at Anvil Media have had our eye on… PPC Quality Score Coming to Microsoft adCenter – Last ... » Continue

The Big Picture for March 9th (er, 11th)

by on March 10, 2011 · Link Development StrategiesLocal SearchMobileOnline Brand ManagementPay-Per-Click (PPC)Search Engine MarketingSearch Engine OptimizationSocial Media MarketingUncategorizedWebsite Design

PPC: Nothing earth-shattering in the PPC world this week, but a couple good reads: Is It Time for Facebook to Launch a PPC Syndication Network? – There’s a number of good ... » Continue

What Factors Determine Which Sitelinks Appear in Your Ad?

by on March 10, 2011 · Pay-Per-Click (PPC)

Since you can include up 10 unique Sitelinks in each AdWords campaign, but only up to four will show in an AdWords ad at any one time, one might wonder ... » Continue

5 Search Engine Marketing Tips I Wish I’d Known…

by on March 4, 2011 · Internet Marketing StrategyPay-Per-Click (PPC)Search Engine MarketingSearch Engine OptimizationWebsite Analytics

Anvil Account Executive Andy Lohr’s latest article in Search Marketing Insider give a very unique perspective of the things he wishes he knew back when he was an in-house search marketing ... » Continue

4 Tips for Streamlining Mission Critical PPC Tasks (Anvil on PPCSummit.com)

by on February 24, 2011 · Pay-Per-Click (PPC)

It is very easy to get caught up in the day to day, you start your week off Monday morning with your coffee in hand and you even get ... » Continue

BREAKING NEWS: AdWords Ads Go Back to Yellow Background

by on February 10, 2011 · Pay-Per-Click (PPC)

Ok, so maybe it’s not the most revolutionary thing Google has ever done. Google is yet to officially make an announcement, but for the majority of queries we are now ... » Continue

Simplify: Landing Page Development and Testing

by on February 9, 2011 · Ecommerce Website TipsInternet Marketing StrategyInternet Marketing ToolsPay-Per-Click (PPC)Website Design

Get Anvil's perspective on using LiveBall for landing page development and testing. » Continue

New Facebook Ad Format: Sponsored Stories

by on January 27, 2011 · Pay-Per-Click (PPC)Social Media Marketing

Earlier this week Facebook announced their new ad format, Sponsored Stories, which will turn your friends’ actions into promoted content.  Below is a screenshot of what this would look like ... » Continue