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Blog Archives

Link Building: What Is It And Why Should You Do It?

by Anvil on May 10, 2017 · Digital MarketingLink BuildingSEO

One of the primary ongoing recommendations that we provide to clients, in an effort to improve their Organic Search performance, is to develop their link profile by increasing the number ... » Continue

Google’s ‘Best’ New Search Results Display

by Anvil on May 3, 2017 · Digital MarketinggoogleLocal Search

The importance of positive reviews from your customers is no secret, and it is now becoming more important than ever for small businesses. According to a survey done by ... » Continue

Using Psychology to Improve Your Ad Copy

by Anvil on April 26, 2017 · Ad CopyPaid MediaPsychology

140 characters. That’s all you get to draw someone in and persuade them to click on your ad. On top of that, there are thousands of others trying to do ... » Continue

5 Steps to Finding Your Voice on Social Media

by Anvil on April 19, 2017 · content marketingDigital MarketingSocial Media Marketing

We’re programmed to see patterns and trends in all aspects of our life, so why shouldn’t this translate to how we market to our customers? Throughout my years working in ... » Continue

Accurately Measure Your Digital Marketing Efforts with Analytics

by Anvil on April 12, 2017 · analyticsgoogleWebsite Analytics

Analytics provide direct insight into how your website is performing, how your customers are finding your website, and how customers are learning about your business and products or services. The ... » Continue

Facebook vs. Snapchat & What It Means for your Online Campaigns

by Anvil on April 6, 2017 · FacebookSnapchatSocial Media Marketing

It’s no secret that Facebook wants Snapchat out of the picture and now with Facebook introducing stories to their app the two are butting heads again. Let’s talk about what ... » Continue

Talk Money To Me: The Future of Paid Media In A Voice-First World

by Anvil on March 29, 2017 · googlePaid MediaPay-Per-Click (PPC)Voice Search

Voice Killed The Keyboard Star Over the past year, you’ve likely heard murmurings about the Dawn of Voice Search. 7 million “voice-first” devices like Google Home and Amazon Echo were shipped ... » Continue

Why Businesses Should Use Instagram Stories

by Anvil on March 8, 2017 · Social MediaSocial Media Marketing

Last year Instagram announced Stories as one of the mobile platform’s new features. While we all saw a little… of Snapchat in Instagram’s version, they did try to make it ... » Continue

5 Ways to Rank in Local Search in a Changing Local SEO Ecosystem

by Anvil on February 16, 2017 · local seoSearch Engine Optimization

I keep seeing people and articles asking the question “is local SEO dying” and I think it’s an absurd question. Local SEO won’t die as long as there are local ... » Continue

Politics in Marketing

by Anvil on February 9, 2017 · account managementDigital Marketingonline reputation

“I just want to get on Facebook and see pictures of what my friends ate and cute animal videos.” Since Trump was elected to take the highest office in the country, ... » Continue

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  • What Your Website Analytics Are Already Telling You (And Why You’re Not Listening) by Anvil Media on October 19, 2026
  • The Hidden Costs of DIY Marketing Photography by Anvil Media on September 22, 2026

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