A few weeks ago, the popular social media dashboard Hootsuite released a new edition with lots of shiny new features. When the updates were first announced, I was most excited ... » Continue

Back, oh maybe a couple months ago now, Facebook rolled out some pretty impressive updates. One that we were most excited about was adding a shiny new “Like Box” to ... » Continue

According to a recent study carried about by TubeMogul, Facebook video viewers are more engaged and more likely to click on ads. Additionally, Facebook is the #5 online video site ... » Continue

Today, the Washington Post published an op-ed piece written by Mark Zuckerberg discussing the recent Facebook privacy issues. The main takeaway is that Facebook is allegedly working on a way ... » Continue

Reason businesses should take advantage of social media sites: LinkedIn, Facebook. » Continue

I know, I know, another post about social media tools. Are you getting sick of hearing about these tools? If you’re a small business owner, you might want to pay ... » Continue

Before we get into building citations, let’s first discuss the term “lo-so” or “lo-social”. It stands for “local social” and refers to the plethora of social media sites popping up ... » Continue

Ev Williams took the stage for todays SXSW keynote to discuss twitters newest change.  There were rumor abound that Tiwtter would finally announce an Ad Platform to generate non-search engine ... » Continue

That is the ultimate question.  What benefits are followers expecting to get when they follow their favorite brands on Twitter or Facebook?  Well according to MarketingSherpa’s recent study, it’s not ... » Continue

Most big brands would balk at 10,000 fans.  Apple and McDonald’s buy media by the truck load and could probably care less if it ran over 10,000 fans let alone ... » Continue