Active Link Building With Press Release Optimization

by on June 9, 2010 · Link Development StrategiesOnline Brand ManagementOnline PublicationsSearch Engine MarketingStrategic Internet Marketing

Like most active link builders, I’m always looking for the most effective and scalable way to increase the number of inbound links to whatever site I’m working on. In my ... » Continue

Did Google’s Mayday Update Affect Your Traffic? If So, Diversify.

by on May 28, 2010 · Search Engine MarketingSearch Engine Optimization

It’s been confirmed by Google that their latest algorithmic update, which has been coined “Mayday” by the folks at Webmaster World, does in fact affect long tail search queries. Google’s ... » Continue

SearchFest 2010 Live Blogging

by on March 10, 2010 · Search Engine Marketing

The Anvil team was out in full force yesterday live* blogging at SearchFest 2010 (*or close to live – there were wifi issues). Please check out the SEM PDX blog for ... » Continue

3 Ways To Utilize 2nd Tier Keywords Without Ruining Your Site Hierarchy

by on November 25, 2009 · B2B Internet MarketingEcommerce Website TipsInternet Marketing StrategySearch Engine MarketingSearch Engine OptimizationStrategic Internet MarketingWebsite Design

I have found that one of the most frustrating things as an Internet marketer is to work on a website knowing that there are limitations to what can actually be ... » Continue

Top List Tuesday – Analytics & Measure

by on November 17, 2009 · Follow FridaySearch Engine MarketingTwitterWebsite Analytics

I am sure you have been wondering where #FollowFriday has been the past couple of weeks (wink, wink)!  Well, if you must know, we have been making a slight shift ... » Continue

Web Analytics Attribution & Your Business

by on November 16, 2009 · B2B Internet MarketingEcommerce Website TipsEmarketingSearch Engine MarketingStrategic Internet MarketingWebsite Analytics

Perhaps it’s because of the upcoming holiday season and the rush of visitors e-retailers are expecting, but there has been talk about the limitations of website analytics, particularly with respect ... » Continue

PPC & SEO On PPC Summit

by on September 28, 2009 · Internet Marketing StrategyPay-Per-Click (PPC)Search Engine Marketing

Do you run both PPC and SEO campaigns at your company? If so, take a look at Anvil’s recent contribution to PPC Insider: PPC & SEO Belong Together Like Peanut ... » Continue

MicroHoo Deal in the Works

by on July 30, 2009 · Search Engine Marketing

Yesterday morning, headlines of all major online news sites were touting that a deal had finally been agreed upon by Yahoo and Microsoft (Bing) regarding the companies search offerings. While ... » Continue

Dear Bing….Love, A Shopaholic

by on June 23, 2009 · Search Engine Marketing

I’ll say it.  I am liking Bing, Microsoft’s new search platform. I mean, I haven’t liked it enough yet to make it my default browser or anything (let’s not get ... » Continue

Forward > Thinking Fridays: Bing – New Google Killer?

by on June 5, 2009 · Search Engine Marketing

No, not even close.  However, Microsoft’s new search engine is pretty intriguing.  Especially because it was recently announced that they passed up Yahoo search and have become the #2 most ... » Continue