For those who don’t know, Pinterest is a rapidly growing 2nd tier social media site where members “pin” images to a virtual pin-board to share with others. Members place these ... » Continue

The big news in search so far in 2012 is, without a doubt, Google’s announcement of Search+, also known as “Search Plus Your World.” Long story short, Google is tying ... » Continue

2012 seemed to fly by, yet the world of search engine marketing (SEM) changes even faster. Once again the Anvil team is collectively throwing our hat in the ring and ... » Continue

PPC Google’s New Location Targeting For AdWords – Google just announced a revamped location targeting interface for AdWords. The improvements include an easier way to discover locations, a new “reach number” ... » Continue

PPC Introducing Dynamic Search Ads Beta – Let Google serve and generate ads for relevant queries based on your Website content. Introducing Bid-per-call in AdWords – Now you can set specific bids ... » Continue

PPC +1 Button to Start Showing on Display Ads Today – Following up on the item from a couple weeks ago, AdWords display ads will now be including +1 counts and friends’ ... » Continue

My gosh, Google and Facebook have been busy lately… PPC Here’s What Google’s New “Circulars” Ad Format Looks Like – Google is testing a new kind of ad unit called “Circulars,” designed ... » Continue

PPC Google Says Mobile Optimized Sites Will Factor Into Landing Page Quality And Perform Better In AdWords – As a result of this change, ads that have mobile optimized landing pages ... » Continue

So we’ve been having an internal discussion about how to improve our “Big Picture” meetings — the old timers here talk about the olden days when used to be one ... » Continue

PPC Relevancy and Quality Policy Update for Ads Targeting the US and Canada – Going into effect today, new adCenter guidelines could have a significant effect on PPC landing pages, particularly ... » Continue