Reputation Management has become a hot topic over the past few years (hence the need for a blog dedicated to it), especially given the ability consumers have to create, and ... » Continue

Earlier this week Facebook finally released their new simplified privacy controls to all users. While the changes won’t affect Pages or Groups, they do have a big impact on personal ... » Continue

This may seem obvious to many, but it never ceases to amaze me how many businesses neglect their reputation by not addressing negative reviews online. Seriously, FAIL. It has gotten ... » Continue

By now we all know how important it is for a brand to control their online reputation, and we’ve heard the myriad of instances where big brands have failed to ... » Continue

In one of our recent posts, we talked about owning your brand terms in Google AdWords. Now, we need to address what you can do (and can’t do…) to constructively ... » Continue

If you’re a business that doesn’t operate 100% online (i.e. you have a building or buildings where customers want to visit you), pay attention:  Google Place Pages are up and ... » Continue

We all know the past year has been rough, to say the least, as hoteliers have seen the worst slump in decades. Occupancy rates for the first week in October ... » Continue

When we talk about a person or company’s ‘Online Reputation’, we’re usually focusing on social media profiles (Facebook, Twitter, LinkedIn), blogger buzz, and Google’s organic search results. Social Media profiles can ... » Continue

One of the reasons you might be hesitant to embrace social media is because you don’t want to risk losing control of your brand’s messaging, and nothing can better exemplify ... » Continue

It is important to manage your company’s online reputation, to see what is being said about your company and also to make sure your competitors aren’t doing anything shady with ... » Continue