Responding to Reviews Online: Made Even Easier

by on August 4, 2010 · Online Reputation Management

Back in the day (which was October 2009), John wrote a post about Utilizing Customer Reviews to book hotel rooms. In the post, he wrote, “Don’t fear negative reviews, embrace ... » Continue

Apple and the iPhone 4

by on July 8, 2010 · Online Reputation Management

Full disclosure: I have an iPhone 4 and I love it. Moving on… By now I’ll have to assume that you’ve heard about iPhone 4’s reception issues.  The new iPhone’s sales have ... » Continue

You Say It Best When You Say Nothing at All

by on June 15, 2010 · Online Reputation Management

Sometimes when we least expect it, we can be suddenly tossed into the limelight. For a local co-owner of a coffee shop, that time was last month. I’ll give a ... » Continue

BP From an Online Reputation Standpoint

by on June 8, 2010 · Online Public RelationsOnline Reputation ManagementPay-Per-Click (PPC)Social Media Marketing OptimizationStudies

It can probably go without saying that there is no other company that currently has a worse reputation, online or off than BP. When your company has caused one of ... » Continue

Are You TRUSTe?

by on June 8, 2010 · Online Reputation Management

TRUSTe, an online privacy certification company, has secured another $12 million of funding bringing their total to over $22 million. The company’s goal is to certify companies with quality online ... » Continue

Online Reputation and Social Media Privacy

by on May 27, 2010 · Online Reputation Management

Pew Internet and American Life just released a report speaking to how different social media users protect their online reputation via their privacy settings.  This information is very timely especially ... » Continue

Reputation Watch: Up Close and Personal

by on May 13, 2010 · Online Reputation Management

If you’ve recently viewed Reputation Watch, or visited any of the thousands of WordPress blogs that were part of a large-scale malware attack, it’s likely that your browser was hijacked. ... » Continue

Google Yourself, I Dare You

by on January 19, 2010 · Online Reputation Management

Have you ever “Googled” yourself? Why not, are you chicken? Maybe you’re scared about what you might find? Well, you’re actually not alone. A study, commissioned by Microsoft, asked 2,500 ... » Continue

The New FTC Guidelines & You

by on January 11, 2010 · Online Reputation ManagementPay-Per-Click (PPC)Social Media Marketing Optimization

Most recently, the FTC has been cracking down on their advertising laws, particularly in relation to Internet advertising and blogging. I have a feeling that most of these new laws ... » Continue

Not Just Your Facebook Pictures Will Haunt You

by on December 18, 2009 · Online Reputation Management

Most articles centered around online reputation management – at least for individuals – tend to be focused on making sure you don’t have inappropriate pictures and content on popular social ... » Continue