JC Penney & SEO: The New York Times Article

by on February 14, 2011 · Link Development StrategiesSearch Engine Optimization

On Saturday, the world of Search Engine Optimization was dragged out from beneath its often ignored rock and placed squarely in front of millions of people in the already infamous ... » Continue

Does Blog Commenting Improve Your Site’s Rankings?

by on January 19, 2011 · Link Development Strategies

I see this question come up quite a bit, and it’s usually asked by new website owners or companies that have recently started thinking about SEO and improving their website’s ... » Continue

Active Link Building With Press Release Optimization

by on June 9, 2010 · Link Development StrategiesOnline Brand ManagementOnline PublicationsSearch Engine MarketingStrategic Internet Marketing

Like most active link builders, I’m always looking for the most effective and scalable way to increase the number of inbound links to whatever site I’m working on. In my ... » Continue

Link Building While You Sleep

by on February 11, 2010 · Link Development StrategiesSearch Engine Optimization

If you love link building, raise your hand. Did you raise your hand? I hope not or you’d look awfully silly sitting at your desk with one hand in the ... » Continue

Sneaky Anchor Text Tactics: RedEnvelope.com

by on April 27, 2009 · Ecommerce Website TipsLink Development StrategiesOnline Brand ManagementSearch Engine Optimization

I was doing some research today for an eCommerce client (I was totally NOT shopping online while at work), and was looking at RedEnvelope.com. I noticed the waaaay below-the-fold text ... » Continue

Forward > Thinking Fridays: The Growth of Mobile Local Search – Part 2

by on April 24, 2009 · Link Development StrategiesSearch Engine Optimization

Last week I talked about the imminent explosion of mobile local search within the next 5 years, but how it is still important to be optimized for it now as ... » Continue

7 Social Networks where you can get Relevant Links

by on February 17, 2008 · Link Development Strategies

When getting links, the most important thing is to get them on pages that are relevant to our website’s content. Sometimes it can be difficult to get this kind of ... » Continue

There’s no Such Thing as a Worthless Link

by on January 21, 2008 · Link Development Strategies

With certain linking strategies under fire and others frowned on by the search engines, I thought I’d focus on what links do count and share how and where I find ... » Continue

Google Failing to Combat Link Spam

by on January 16, 2008 · Link Development Strategies

In spite of recent suggestions by Google that they are clamping down on sites using link spam to manipulate search results it seems the search engine is still struggling to ... » Continue

10 Ways How to Earn Revenue Without Selling Links

by on November 14, 2007 · Link Development Strategies

Publishers who make their living from selling links on their sites had a warning shot delivered to them last month with the Google PageRank update and its anti-paid linking initiative. ... » Continue