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Anvil Lunch & Learn: Introduction to Paid Search

by Anvil on September 6, 2014AdwordsAnvil Media Seminar SeriesBing AdsPaid AdvertisingPay-Per-Click (PPC)

Anvil Lunch & Learn: Introduction to Paid Search

by Anvil on September 6, 2014Adwords

Join Anvil’s Pascal Inderabudhi for a seminar on Paid Search on November 19.

Introduction to Paid Search

Interested in advertising your business on Google or Bing, but don’t know where to start? Curious about how it all works? Join Pascal Inderabudhi, Paid Search Specialist at Anvil to discover more about the basics of paid search advertising, including: what the advertising interface(s) look like, key metrics to base your success on, and how to target the correct keywords. We will even throw in some more advanced strategies on geo-targeting, using automated bidding, and how to correctly structure your account. Come learn the basics of paid search and how you can effectively advertise your business on a limited budget with precise targeting methods. You will leave this seminar with have enough information to start running your own paid search campaign! Presentation will be followed by a brief Q&A

The presentation will be an educational Lunch & Learn event from Noon to 1 p.m. at the Anvil office. Food and beverages will be provided. Register now to save your seat!

Date: November 19, 2014

Time: Noon-1 p.m.

Location: Anvil, 310 NE Failing St. Portland, OR 97212 (first floor) (just off MLK, 2 blocks North of Fremont St.)

Cost: Free

Phone: 503-595-6050

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  • The Q4 Preparation Gap: Why Holiday Marketing Performance Separates Strategic Companies from Reactive Ones by Anvil Media on November 14, 2025
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