Top 10 Local Ranking Factors for 2011

by on June 15, 2011 · Local Searchlocal seo

Each year David Mihm surveys local SEO junkies from all around to get their take on what the top  local search ranking factors are. The 2011 list saw some new ... » Continue

What’s Going on with the Hotels & Accommodations Industry in Search?

by on June 10, 2011 · Local Search

Are fewer people traveling? Or are fewer people using search to find hotels? The chart below shows a significant decline over time of queries related to hotels and accommodations in the ... » Continue

Bing’s New Business Portal for Local Listings

by on May 12, 2011 · Local Searchlocal seo

About a month ago Bing released an updated business portal for its local listing – no doubt that they figured out they needed to make drastic changes to keep up ... » Continue

Recommendations – Who Gives Them and Why?

by on May 9, 2011 · Local Searchlocal seo

We all know recommendations are important for a business, but what people are more likely to leave recommendations? And what makes them more likely to leave one? A recent survey by Brightlocal.com ... » Continue

Checking In Or Checking Out? Predicting The Future Of The Check-In Industry

by on April 22, 2011 · Local SearchMobile

When was the last time you had a friend check in somewhere on one of the social media location-based properties?  No, really.  Can you remember the last time?  I have ... » Continue

Why Facebook Places Will be a Nightmare for Businesses

by on August 19, 2010 · Local SearchSocial Media Marketing Optimization

Last night Facebook officially announced “Facebook Places” allowing however many millions of Facebook users there are, to now check in directly through Facebook. Hooray! Geo-location has now been distributed to ... » Continue

How Local Search Can Be Your Reputation Manager

by on May 18, 2010 · Local Search

For small businesses, your reputation is your livelihood. Your store (or website) doesn’t see the foot (or website) traffic like the major corporations see, which means that every set of ... » Continue

Yelp Reviews & Google AdWords

by on January 29, 2010 · Local SearchPay-Per-Click (PPC)

UPDATE: Here are the details of the Yelp & AdWords matching beta from Google. We are doing a 1% experiment of Reviews on Ads in which we match ads to reviews ... » Continue

Local Businesses: Get Your Phone Number to Show Alongside your Google PPC Ads

by on January 8, 2010 · Local SearchPay-Per-Click (PPC)

Big news for local businesses from Google this week, “your location-specific business phone number will display alongside your destination url in ads that appear on high-end mobile devices”.  So, users ... » Continue

SMB’s, Start Protecting Your Reputation

by on December 15, 2009 · Local SearchOnline Reputation ManagementSearch Engine Optimization

Reputation Management has become a hot topic over the past few years (hence the need for a blog dedicated to it), especially given the ability consumers have to create, and ... » Continue