Category: Local Search
Top 10 Local Ranking Factors for 2011
by Anvil on June 15, 2011 · Local Searchlocal seoEach year David Mihm surveys local SEO junkies from all around to get their take on what the top local search ranking factors are. The 2011 list saw some new ... » Continue
What’s Going on with the Hotels & Accommodations Industry in Search?
by Anvil on June 10, 2011 · Local SearchAre fewer people traveling? Or are fewer people using search to find hotels? The chart below shows a significant decline over time of queries related to hotels and accommodations in the ... » Continue
Bing’s New Business Portal for Local Listings
by Anvil on May 12, 2011 · Local Searchlocal seoAbout a month ago Bing released an updated business portal for its local listing – no doubt that they figured out they needed to make drastic changes to keep up ... » Continue
Recommendations – Who Gives Them and Why?
by Anvil on May 9, 2011 · Local Searchlocal seoWe all know recommendations are important for a business, but what people are more likely to leave recommendations? And what makes them more likely to leave one? A recent survey by Brightlocal.com ... » Continue
Checking In Or Checking Out? Predicting The Future Of The Check-In Industry
by Anvil on April 22, 2011 · Local SearchMobileWhen was the last time you had a friend check in somewhere on one of the social media location-based properties? No, really. Can you remember the last time? I have ... » Continue
Why Facebook Places Will be a Nightmare for Businesses
by Anvil on August 19, 2010 · Local SearchSocial Media Marketing OptimizationLast night Facebook officially announced “Facebook Places” allowing however many millions of Facebook users there are, to now check in directly through Facebook. Hooray! Geo-location has now been distributed to ... » Continue
How Local Search Can Be Your Reputation Manager
by Kent Lewis on May 18, 2010 · Local SearchFor small businesses, your reputation is your livelihood. Your store (or website) doesn’t see the foot (or website) traffic like the major corporations see, which means that every set of ... » Continue
Yelp Reviews & Google AdWords
by Anvil on January 29, 2010 · Local SearchPay-Per-Click (PPC)UPDATE: Here are the details of the Yelp & AdWords matching beta from Google. We are doing a 1% experiment of Reviews on Ads in which we match ads to reviews ... » Continue
Local Businesses: Get Your Phone Number to Show Alongside your Google PPC Ads
by Anvil on January 8, 2010 · Local SearchPay-Per-Click (PPC)Big news for local businesses from Google this week, “your location-specific business phone number will display alongside your destination url in ads that appear on high-end mobile devices”. So, users ... » Continue
SMB’s, Start Protecting Your Reputation
by Kent Lewis on December 15, 2009 · Local SearchOnline Reputation ManagementSearch Engine OptimizationReputation Management has become a hot topic over the past few years (hence the need for a blog dedicated to it), especially given the ability consumers have to create, and ... » Continue