Meet Jared! He’s our newest SEM Coordinator, with a background in Social Media and Search Engine Marketing. He specializes in increasing traffic and leads through paid social ads and loves exceeding our client goals. We asked him a few questions about his start at Anvil and in the digital marketing industry.
Why did you choose a career in digital marketing?
JC: From my college days at Portland State University I became very interested in digital advertising and learning about the platforms we use every day. With the surge of social media, I knew companies had to take advantage of these platforms to stay competitive in their industries. I knew this was the right industry and I can’t wait to see where it takes me.
What originally attracted you to Anvil?
JC: Anvil first caught my attention when I was researching marketing agencies in Portland, OR. I was looking for a company where I would be a good fit for where I was at in my career. Thankfully, they liked me and I am glad to be working at a top tier agency in the Northwest.
What is the favorite part of your job at Anvil?
JC: I enjoy working on different projects every day from social, email, SEM, and whatever falls on my plate. Everyone at Anvil is great to work with and very collaborative to make sure our clients get the most out of their advertising spend. Our Friday after work happy hours are also fun.
Who is your favorite Anvil client and why?
JC: My favorite Anvil client is Inspire Fitness. I have a passion for working out and I feel that I can relate very well to them and what they are trying to achieve digitally.
What do you feel is your greatest accomplishment to-date at Anvil and why?
JC: I’m new to Anvil, but I can’t wait to help our clients achieve digital success. I look forward to the challenges ahead and am excited to begin my journey here.
What digital marketing influencers, blogs, podcasts, or publications do you find most informative for your career?
JC: I enjoy listening to marketing podcasts when I am out walking my dog or relaxing at home. Some of my favorites are The Social Media Examiner and Marketing Over Coffee. I also like to spend time on LinkedIn reading articles and digital marketing news. At Anvil, we have weekly meetings where we present industry news that is helpful in our line of work.
We appreciate Jared for taking a few minutes to answer our questions. We are excited to have him and his skillset at Anvil. Keep reading our blog for more industry information and news about Anvil Media Inc.