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The influencer marketing industry is booming, despite challenges, and building a solid program is essential. Brands, influencers, and platforms need to stay on top of evolving techniques, content preferences, and functionality to ensure success. In this webinar, the Anvil team will outline six influencer marketing trends worth considering as you start your planning for 2021 and beyond. Our Influencer Marketing experts will go over the benefits of brand transparency and alignment, consistency in your campaigns, micro-influencers vs. macro-influencers, and how to utilize influencer marketing for your B2B or eCommerce business.