In Web Search, The Sweet Spot is Four Words
by Kent Lewis on February 28, 2005UncategorizedInternet users who employ four-word keywords in search engines are more likely to purchase goods or services or receive items of value–such as white papers–than those using one, two, or three words, according to a new report.
For Web-site operators, that means they should create three- and four-word phrases as metadata and keywords to attract visitors.