Digital Marketing Agency | Portland PPC SEO Services | Anvil Media -
  • Services
    • Paid Media
    • SEO
    • Social Media
    • Email Marketing
    • Website Development
  • Outcomes
    • Clients
    • Portfolio
    • Case Studies
    • Testimonials
    • Awards
    • Industry Expertise
  • Insights
    • Blog
    • Articles
    • Cheat Sheets
    • White Papers
    • eBooks
    • Podcasts
    • Webinars
  • About
    • Our Philosophy
    • Our Culture
    • Executive Team
    • News & Events
    • Careers
  • Contact
    • Contact Us
    • Anvil Newsletter
  • Twitter
  • Facebook
  • Linked in

Don’t Let B.S.EO Break Your Spirit, or Rankings, in Google #fakenews

by Anvil on June 7, 2017googleKeywordsSEO

Don’t Let B.S.EO Break Your Spirit, or Rankings, in Google #fakenews

by Anvil on June 7, 2017google

If you keep up on the news and current politics, terms such as “fake news” and “weaponized information” aren’t anything new to you. You’ve likely even stumbled across numerous articles and sites while searching for news and debated the legitimacy of the content – politically related or not. Regardless of fact or fiction, how do fake news sites, or any website for that matter, push down mainstream longstanding reputable sites from the top of the Google results to get in front of you? The answer – good SEO.

SEO

Some might call these fake news or biased sites B.S.EO depending on the validity and accuracy of the content, but the truth is, B.S. or not, some are simply better at playing the Game of Google. And you should be taking note.

When it comes to winning the game of SEO, optimized content is King. A LOT of optimized content. Legitimate or not, if the content is optimized using keywords people are searching for, and there’s a whole lot of it backlinking to each other, it’s going to show above content that is less optimized for search and has fewer links to it. Remember, Google is a machine. It can’t determine accuracy and truth in information. It can, however, choose to favor content in search results that is more relevant to a user’s search.

Aside from the time and money it takes to continuously churn out a high level of keyword rich content, from an SEO standpoint, it’s just the basics:

1. Create unique, shareable content (real or not)
2. Optimize it for the most commonly searched keyword phrases applicable to the topic
3. Push it live and share it on social media
4. Watch the magic happen

Truth and point, if you want to win the game of SEO and beat out the B.S.EO, you have to play the game better. Generate mad amounts of shareable content that is optimized for search and get it out there. Rinse. Repeat.

Don’t have a content marketing strategy? Call Anvil… because you need one!

  • Contact Us
    Contact Us
  • Search
  • Recent Posts
    • Advertising with Apple iOS 14 – What You Need to KnowFebruary 24, 2021
    • A Guide to Google Ads Bid Strategies: Best Practices to Use with Your CampaignsFebruary 19, 2021
    • How COVID-19 Changed our Online BehaviorFebruary 11, 2021
    • 5 Amazing WordPress Plugins for SEO SuccessFebruary 3, 2021
  • Categories

Related Posts

  • How COVID-19 Changed our Online Behavior
  • 5 Amazing WordPress Plugins for SEO Success
  • Google Announces Several Updates to Search 🔍
Ready to get started?

Take the next step toward growing your business. Tell us a little more about your goals and schedule an appointment.

Talk to Us

Blog

  • Advertising with Apple iOS 14 – What You Need to Know by Jared Carpenter on February 24, 2021
  • A Guide to Google Ads Bid Strategies: Best Practices to Use with Your Campaigns by Riley Grubb on February 19, 2021

Twitter

Anvil Media, Inc. @anvilmedia

RT @kentjlewis: Snap, Cassandra Drill Down Into the @Snapchat Generation https://t.co/VTkyUYyGyc

ReplyRetweetFavorite

Testimonials

“Easy to work with, brilliant partner that delivers real results.” – Inspire Fitness

©Anvil Media, Inc. 2021
310 NE Failing St. Portland, OR 97212

  • Services
  • Outcomes
  • Insights
  • About
  • Contact
  • Legal
  • Facebook
  • Twitter
  • Linked in
  • Instagram
  • Youtube
  • Pinterest