Does Microsoft’s search engine give the most relevant results?by Kent Lewis on May 19, 2006Uncategorized
Is Microsoft making head way against the competition? Does Microsoft really generate more relevant results than Google? According to Intralink, a Cincinnati-based SEO and web marketing firm, MSN does top Google in search results relevancy. The report looked at 5 criteria: relevancy, freshness of content, failure rate, difficult search results and non-organic or extra features. MSN did come out on top of the major search engines for “relevancy,” but Google was the leader for “freshness of content.” This is a huge step for MSN. Remember what made Google so great, it’s quality of relevant search results.