Is the Influencer Effect Wearing Off?

by on July 17, 2019 · Digital MarketingSocial Media

For the past few years, those of us in marketing have heard, read and probably talked about influencer marketing. What was one time an inexpensive way to promote new products, ... » Continue

The New Brand: 3 Key Takeaways from Day 1 of DigitalSummit Portland 2019

by on June 26, 2019 · b2cEngagementincrease trafficInternet Marketing StrategyOnline Brand ManagementPsychologyReputationSocial ListeningSocial Media

This year I had the opportunity to attend the 2019 Portland DigitalSummit, with some of my teammates from Anvil Media. And I would definitely recommend this event to anyone who ... » Continue

Reddit Marketing Guide

by on February 14, 2019 · content marketingDigital MarketingMarketingPay-Per-Click (PPC)redditSocial MediaSocial Media MarketingUncategorized

Reddit Basics: As of January 1st, 2019, Reddit was ranked the sixth most popular website in the United States and the eighteenth most popular website worldwide. Of the top websites in ... » Continue

3 Social Media Marketing Tools so You Can Set it and Forget it!

by on December 21, 2018 · Social Media

No matter your company’s marketing goals, social media likely plays a role. And if not, it should! Love it, hate it, or indifference social media is a crucial part of ... » Continue

Instagram October updates 2018

by on November 16, 2018 · FacebookInstagramSocial Media

Instagram Founders and CEO’s part ways with the company: This was highly reported news, but I still thought I should highlight it. Reports say that “has reported that the split is ... » Continue

6 Steps to a Successful Content Calendar

by on October 31, 2018 · Brand Imagecontent marketingEngagementSocial MediaSocial Media Strategy

Everyone knows by now that having strong social media content is crucial for your brand image and even for reaching new customers. But how can one establish a solid social ... » Continue

Best Practices for Video on Social Media

by on October 25, 2018 · Social Media

It’s the year of video! Just kidding, but not really. Video is continuing to be a major focus in content marketing, especially when it comes to social media. The big ... » Continue

Pinterest for Business 101

by on July 5, 2018 · PinterestSocial MediaSocial Media Marketing

Learn how to set up your Pinterest business for success! » Continue

Instagram: A Love Letter

by on May 23, 2018 · InstagramSocial Media

Having worked in and with social media for a number of years now, I can shamelessly say that I love Instagram. While each platform serves a different purpose and not ... » Continue

Social Media Algorithms: 3 Ways to Improve Your Strategy

by on May 9, 2018 · Digital MarketingSocial MediaStrategy

Algorithms, the burly bouncer standing in between you and your audience. While daunting, algorithms aren’t going to squash your social media marketing efforts. It just takes a little know how. ... » Continue