Offering 90 days of historical data, eBay is providing (for a fee) information on the top searches, average sold prices, and more. This information could come in very handy ... » Continue

The future of search is headed down a path that will make searching for content much easier for the end user, but will personal information be used to do so? ... » Continue

Google has recently launched a new and improved version of their keyword suggestion tool, providing advertisers with more information than before. We’ve found that, historically, there were flaws in ... » Continue

In this article, Shari Thurow discusses why web position is an insignificant metric for an SEO campaign as it doesn’t provide valuable information needed to generate ROI. Thurow states that ... » Continue

Current research on behavioral targeting is demonstrating benefits across the board -returning much higher conversion rates and increasing the value of clicks as click-through-rates drop for targeted ads. Recently, three ... » Continue

Google has confirmed that it is testing a new service called Google Base – a method of structured content submission that would compete with classified providers and e-tailing giants. Screenshots ... » Continue

Theories from an Internet Marketing specialist about the kinds of sites that Google “allows” into its top 10 search engine results. Among the kinds of sites that are hypothesized ... » Continue

How the wheel turns. Back in the 1990s, portals gave away free home pages and with them came a huge amount of search engine spam. Today, portals like Google, Yahoo, ... » Continue

Google has filed for a behavioral targeting patent which could be one of the best contextual targeting approaches in all digital media bringing lots of volume and value to advertisers. ... » Continue

Google Reader is “the most comprehensive feed finder available,” said Jason Shellen, the Google product manager who spearheaded the development of the program. Comprehensive, yes, but Reader also adheres to ... » Continue