Blog Archives
Microsoft Adds Pay-Per-Call Ads to Mobile Search
by Kent Lewis on October 12, 2006 · UncategorizedMicrosoft inked a deal with Pay-Per-Call provider Ingenio. The deal will deliver one Ingenio PPCall ad above all Windows Live results on browser-based phones and other mobile devices. The Pay-Per-Call advertising ... » Continue
Blog Juice Calculator
by Kent Lewis on October 12, 2006 · Internet Marketing ToolsA new tool was developed to determine your blog “juice”. The Blog Juice Calculator ranks your blog from 1-10, with 10 being the best. The scores are based on RSS ... » Continue
Yahoo! To Join MSN and Google in Supporting NOODP Tag
by Kent Lewis on October 12, 2006 · UncategorizedTim Mayer of Yahoo announced they will be following suit with the NOODP tag, which gives users the option to opt out of having the Open Directory description listed for ... » Continue
Microsoft Readies Its Google Killer
by Kent Lewis on September 29, 2006 · UncategorizedDuring the Advertising Week 2006 conference, Microsoft will debut the global launch of its digital advertising platform, which will encompass platforms from the PC to mobile devices to the Xbox ... » Continue
Business Blogs And Customer Connectivity
by Kent Lewis on September 29, 2006 · UncategorizedDo you have a business blog? Do you have a goal in mind for what you’d like to accomplish with your blog? Do you have topics you won’t discuss in ... » Continue
Chaos by design: The story of Google’s management
by Kent Lewis on September 29, 2006 · UncategorizedThe inside story of disorder, disarray, and uncertainty at Google. And why it’s all part of the plan. (They hope.) Spend just a few minutes on Google’s sprawling campus in ... » Continue
Blogs About Business Travel Begin to Feel the Power
by Kent Lewis on September 21, 2006 · UncategorizedBloggers are becoming more powerful everyday, especially travel bloggers. If you’ve had a bad experience while traveling, whether it be an airline, a hotel or rental car company, you aren’t ... » Continue
Blog Ad Networks Expand, Take a Breather
by Kent Lewis on September 21, 2006 · UncategorizedBlog ad networks are beginning to expand and make things easier for advertisers to get their ads more visibility. Federated Media Publishing, a network of hand picked blogs, has just ... » Continue
Want to Add More Conversions? Add Permission-Based Marketing to Your PPC Landing Pages
by Kent Lewis on September 14, 2006 · Uncategorized-Each landing page should be specifically customized based on the key words you purchased. -In addition, every word, link and image on your landing page should be powerfully optimized to drive ... » Continue
Washington Post Launches Sponsored Blogroll Ad Network
by Kent Lewis on September 7, 2006 · UncategorizedThe Washington Post has launched a service called Sponsored Blogroll. The service is for marketers to find blogs where they can advertise their products and/or services. Currently the Washington Post ... » Continue