Tune Your Google Ad Campaign
by Kent Lewis on October 6, 2005UncategorizedWhen considering changes to make to your AdWords campaigns, think about making changes to the structure of the campaigns themselves. Kevin Lee (Did-it.com) explains the various aspects of a campaign that should be evaluated, and dispels the myth that “losing your history” by changing campaign will have negative effects. Whatever negative effects you may experience in the short term could be far outweighed by the long term benefits.
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