In their coverage of the most social brands of 2008, Advertising Age asked, “What was the brand or branded product most often mentioned in social media at the end of last year?” And the answer was…iPhone! duh….The data and analysis for the top social brands list was compiled by social media services provide Vitrue which do way of launching a social media index last year. They measured the conversation volume around 2,000 brands on a variety of social media platforms.

Beyond iPhone, news sites like CNN, ABC, and Fox News were mentioned in social media quite often. I wonder if we’ll see that number go up or down next year since last year was a political year and those sites were dominated by political news and opinion. Big brands like Disney, Xbox, Starbucks, Sony, Dell and Microsoft were represented.

Top 50:

1. iPhone
2. CNN
3. Apple
4. Disney
5. Xbox
6. Starbucks
7. iPod
8. MTV
9. Sony
10. Dell
11. Microsoft
12. Ford
13. Nintendo
14. Target
15. PlayStation
16. Mac
17. Turner
18. Hewlett-Packard
19. Fox News
20. BlackBerry
21. ABC
22. Coke
23. LG
24. Best Buy
25. Honda
26. eBay
27. Sharp
28. Lincoln
29. NBA
30. Pepsi
31. General Motors
32. McDonald’s
33. General Electric
34. Walmart
35. NFL
36. Mercedes
37. BMW
38. Samsung
39. Nike
40. Subway
41. Dodge
42. Pandora
43. CBS
44. Mercury
45. NBC
46. Disneyland
47. Last.fm
48. Toyota
49. Cadillac
50. Chevy

Read the entire 100 Most Social Brands Here.