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Blog Readers An Elite Minority

by Kent Lewis on March 14, 2005Uncategorized

Blog Readers An Elite Minority

by Kent Lewis on March 14, 2005Uncategorized

Blog readers might still be small in number, but they are among the most influential groups in the United States, according to a study by blog ad network Blogads.com, released Friday. The report, issued by Blogads.com founder Henry Copeland, concluded that most blog readers were “involved, upscale, intelligent, individuals who also read Atlantic Monthly, The Economist, The New Yorker, National Geographic, The Nation and WSJ.com.” For the Blogads study, Copeland surveyed more than 30,000 Internet users; respondents had visited at least one of 100 blogs to which he forwarded links to the survey.

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