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Anvil Employee Profile: Rachel McMahon

by Anvil on July 30, 2020Agency LifeCompany CultureSearch Engine Optimization

Anvil Employee Profile: Rachel McMahon

by Anvil on July 30, 2020Agency Life

Meet Rachel! She’s our newest SEO Specialist, who brings with her a strong background in several different aspects of digital marketing. She has been working in the industry for about eight years, with some time spent as an Account Manager creating and managing SEO campaigns for small businesses. She specializes in combining all of her individual passions to get the best results for her clients, including: technology, web development and coding, writing, and design.

Why did you choose a career in digital marketing?

RM: Digital Marketing combines all my passions into one, and this industry allows for endless innovation and creativity that can change people’s lives. Additionally, digital marketing is constantly evolving which means you never stop learning or growing.

 

What originally attracted you to Anvil?

RM: The fact that Anvil was not only a successful agency, but their core values and passion for the work they do inspire me to be my best.

 

What is the favorite part of your job at Anvil?

RM: Helping our clients accomplish their business goals by providing insights and recommendations that develop from extensive research and data analysis.

 

Who is your favorite Anvil client and why?

RM: It is hard to pick a favorite as I’m only two weeks in and they all seem great. However, I would say Coastal is my favorite thus far because they are great to strategize with, and I am excited about the opportunities to help them grow.

 

What do you feel is your greatest accomplishment to-date at Anvil and why?

RM: Each of my first reporting calls went very well, and I have been able to provide substantial recommendations to clients that will make significant improvements.

 

What digital marketing influencers, blogs, podcasts, or publications do you find most informative for your career?

RM: In addition to the popular Search Engine Land and Search Engine Journal, I really enjoy learning from Backlinko. There are always highly creative strategies with straightforward explanation.

We appreciate Rachel for taking a few minutes to answer our questions. With a drive and passion for search engine optimization, she’s helped our clients’ accounts reach new heights. Keep reading our blog for more industry information and news about Anvil Media Inc.

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  • What Happens When Strategy Leads: How Digital Strategy Consulting Can Transform Your Business by Anvil Media on May 16, 2025
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