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Case Study Telecommunications

Telecommunications

Anvil is proud to have partnered with a leading telecommunications company to expand its online presence.

Goal:

Anvil’s goal was to increase relevant organic search traffic MoM and gain more conversions and goal completions for the website at no cost. For this particular industry, the benchmark for success in organic search conversions at its highest rate is 15% MoM; Anvil accepted the challenge to go beyond that.

Strategy:

Anvil performed, and further expanded upon, keyword research for content on the most viewed blog posts and webpages to improve keyword reach and ensure search engines read the content and perceived it as useful to search users. Anvil also provided structured markup for the prioritized content and collaborated with the client web development team to implement code that led relevant traffic to the desired webpages.

Results:

For such a niche industry, Anvil is proud to have generated the following results:

-Increased conversion rate by 23%.
-Increased goal completions by 17%.

Increased conversions by 16%.

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Blog

  • Advertising with Apple iOS 14 – What You Need to Know by Jared Carpenter on February 24, 2021
  • A Guide to Google Ads Bid Strategies: Best Practices to Use with Your Campaigns by Riley Grubb on February 19, 2021

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Anvil came to us at the perfect time. With the digital landscape changing so rapidly, it can be difficult for ...

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310 NE Failing St. Portland, OR 97212

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