The Kids are Alright – Learnings from Voxburner’s Youth Marketing Strategy in New York

by on October 9, 2019 · conferencesFacebookGen ZInstagramMillennialsSocial MediaSocial Media MarketingUncategorized

In late September, UK-Based youth-research-firm Voxburner hosted its annual YMS (Youth Marketing Strategy Summit) in New York City. The event included speakers from Crocs, Starbucks, Mini-BMW Group, Burger King, The ... » Continue

Instagram October updates 2018

by on November 16, 2018 · FacebookInstagramSocial Media

Instagram Founders and CEO’s part ways with the company: This was highly reported news, but I still thought I should highlight it. Reports say that “has reported that the split is ... » Continue

How to Target Audiences without Facebook Partner Categories

by on June 27, 2018 · FacebookPaid AdvertisingTwitter

Learn how to target audiences without Facebook Partner Categories. » Continue

Everything You Need to Know About Facebook’s New Algorithm Changes

by on January 19, 2018 · Facebook

Late last week, Facebook’s founder Mark Zuckerberg made an announcement that left every Facebook Marketer shook. The news feed was going to change again, this time to prioritize content from ... » Continue

Chatbots: What Are They and How Can You Use Them?

by on December 20, 2017 · ChatbotFacebook

In 2017, we noticed the growing popularity of Messaging apps, as organic reach started to dwindle, along with seeing a growing demand for quicker customer service from brands. While consumers are ... » Continue

Generation Z Abandons Old Man Facebook for Snapchat and Instagram

by on August 30, 2017 · FacebookGen ZMillennialsSocial Media Marketing

Trying to reach a younger audience through social media? You may want to think twice before heavily investing your budget into Facebook, as the social juggernaut is no longer number ... » Continue

Facebook vs. Snapchat & What It Means for your Online Campaigns

by on April 6, 2017 · FacebookSnapchatSocial Media Marketing

It’s no secret that Facebook wants Snapchat out of the picture and now with Facebook introducing stories to their app the two are butting heads again. Let’s talk about what ... » Continue

Why & How You Should Harness the Power of Video Content

by on March 22, 2017 · FacebookhashtagInstagramVideo

Let me start off by throwing out a stat. Cisco Projects stated that “video will make up 80% of all internet traffic by 2019.” Now combine that with a 2015 ... » Continue

3 Key Highlights from Portland’s Digital Summit on Day 1

by on July 14, 2016 · FacebookPaid MediaSEOSocial Media

The inaugural Digital Summit in Portland is taking place right now, and we have three team members attending. With different tracks featuring industry influencers from organizations such as Facebook, MOZ, Uber, ... » Continue

Facebook Changes Their Algorithm Again & What This Means to Marketers

by on July 5, 2016 · Facebookincrease trafficSocial Media

The day marketers and publishers have dreaded has arrived: Facebook is changing its algorithm to start prioritizing posts shared by friends and family over those from publishers, brands, and other ... » Continue