PORTLAND, Ore. (December 13, 2011) – Anvil Media, Inc., a search engine marketing (SEM) and social media marketing (SMM) services agency, recently announced a cash donation of $2,500 to The Pixie Project, a Portland-based animal rescue organization.

“I believe our community helps make us what we are, so we owe it to our community to give back,” stated Kent Lewis, Anvil Media President. “We especially value helping organizations in our own backyard.”

The founders of The Pixie Project are committed to changing the image of a “rescue” or shelter animal. While some animals come to The Pixie Project seeking medical or behavioral attention not accessible in a typical shelter, many Pixie Project “kids” are professionally trained, family friendly pets whose circumstances have left them in need of a new home.

“As a relatively new non-profit, donations of this size can be hard to come by. Anvil’s donation went directly to our free and low cost spay and neuter fund which allowed for 51 dogs to be altered thereby preventing the birth of literally thousands of homeless puppies.  Anvil’s generosity had a huge impact on our ability to help our community during a very difficult economic time where often the care of the animal becomes a last priority. We are grateful beyond words for the kindness and generosity of this exceptional business,” stated Amy Sacks, co-founder of The Pixie Project.

Anvil is dedicated to continuing its commitment to organizations looking out for others by offering pro bono services, volunteering time outside of work and making charitable donations to those in need. Anvil added a cash contribution element to their annual Charity of Choice at the beginning of 2011 as a way to do more for the community.

About Anvil Media

Headquartered in Portland, Oregon, Anvil Media, Inc. is a search engine marketing (SEM) consulting agency specializing in website analytics, search engine optimization (SEO),mobile marketing, pay-per-click (PPC) management, social media marketing and online reputation management (ORM) auditing, planning and ongoing services.  Anvil helps Fortune 2000 clients generate a return-on-investment (ROI) on their online marketing programs by auditing existing agencies, programs or managing SEM efforts.  Current clients include International Rescue Committee (IRC), Advantis Credit Union, BrightTalk,Cash4Books, Icebreaker, Oregon Scientific, Planar Systems, Provenance Hotels, Real Networks, Right Management, SEMA, SolarWorld and The Nature Conservancy. For more information about Anvil’s commitment to community, visit www.anvilmediainc.com/about/community.

About The Pixie Project

The Pixie Project is a non-profit animal adoption center and pet supply store dedicated to reducing the number of homeless animals who get euthanized each year. The team finds forever homes for happy, healthy rescue animals, and assists owners in finding low or no cost spay, neuter and vet care as needed. Since opening its doors in August 2007, The Pixie Project has saved over 2,000 animals. www.pixieproject.org