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Anvil Media Celebrates 20 Years in Business

Anvil

Anvil Media Celebrates 20 Years in Business

Digital marketing agency sets remarkable industry milestone

 

PORTLAND, Ore. (September 14, 2020) – Anvil Media, Inc., – a measurable marketing agency specializing in pay-per-click (PPC), search engine optimization (SEO), social media advertising, email marketing, content strategy, and Amazon marketing – celebrates 20 years in business in October, a rare milestone for independent digital marketing agencies.

 

In October of 2000, Anvil’s President and Founder, Kent Lewis, invested $2,000 in a used laptop and business cards to launch his new business. Originally meant to be a temporary marketing consultancy in between jobs, Lewis decided to commit to Anvil full-time, hiring employees in late 2003 after completing two short-term contract engagements and co-founding an email marketing agency in the interim.

 

Under Lewis’s leadership, Anvil quickly earned a reputation as one of the first, the largest, and the best search engine marketing agencies in the Pacific Northwest, earning recognition including:

 

“In 2013, I reinvented Anvil to be not only relevant, but poised for long-term success as a business consultancy with digital marketing expertise,” stated Kent Lewis, Anvil Media President and Founder. “The following few years were quite challenging, as we rebuilt the team, our services, and processes. The journey was well worthwhile, however.”

 

One way Anvil repositioned itself in the crowded digital marketing ecosystem was to develop leading-edge services and expertise in high return-on-investment (ROI) disciplines, initially in sales and marketing automation consulting, stemming from earlier Email Marketing experience. Additional services were developed based on anticipation of industry trends and client needs, including: Influencer Marketing, Voice Search Optimization, Competitive Intelligence Audit, Amazon Shopping, and Podcasting Marketing Strategy.

 

One element of the company’s long history that hasn’t changed is a focus on giving back to the community that supports Anvil and its employees. Upon inception, Anvil created a Charity of Choice program, which has helped Greater Portland and Oregon-based non-profits grow via pro bono marketing services. In 2020, Anvil partnered with Urban League of Portland, POIC + RAHS and Partners for a Hunger-Free Oregon to grow awareness, donations, and volunteer support. Since 2000, Anvil has helped grow awareness and revenue for over 900 clients.

 

Anvil’s proactive approach to educating clients and proactively evolving services has reaped rewards. The experienced and talented team at Anvil are regularly recognized by industry organizations for exceptional work and culture. Some of Anvil’s 2020 awards and recognition include:

 

The recognition goes beyond awards, however. Anvil is regularly quoted in the media as a digital marketing industry subject matter expert, averaging over 100 press mentions annually the past few years. Anvil President, Kent Lewis, regularly authors syndicated articles for business and digital marketing industry publications including Portland Business Journal, SmartBrief and SEMpdx and, also, speaks internationally an average of 30 times annually as part of his mission to educate business owners, marketers and future professionals. The Anvil team continues to host Anvil’s free monthly lunch & learn webinars to support Anvil’s purpose and growth-minded core value.

 

With 20 years of history, Anvil is proud it has experienced a handful of returning clients including Bargain Storage, Better World Club and Dormify, as well as client contacts that have returned to Anvil for help marketing new employers, as many as five times, over the past two decades. Anvil has also been able to attract a host of new clients the past few months, including: Abbyson, Dennis Uniform, Japanese American Museum of Oregon, M Source Ideas, Moda Health, NW Surrogacy Center, Opus Interactive, Oregon Association of Realtors and Starrdata.

 

To support the expanded client base, Anvil added two new team members to enhance client service and results. The recent Anvil team additions include Jared Carpenter as SEM Coordinator and Rachel McMahon as SEO Specialist.

 

About Anvil

With headquarters in Portland, Oregon, Anvil is an award-winning measurable marketing firm that creatively solves business problems for purpose-driven companies. Anvil specializes in providing analytics, search engine optimization (SEO), paid media (paid search and social media advertising), organic social media content strategy, Amazon marketing, influencer marketing, email and omni-channel marketing strategy as well as website design and development services. Clients include Coastal Farm & Home Supply, Empress 1908 Gin, Fair Trade Certified, First Tech Federal Credit Union, GoodBelly Probiotics, Inspire Fitness, Oregon State University and Sonetics. For more information about Anvil, visit www.anvilmediainc.com.

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