For the Decemb
Back in 1996/1997, Marty cracked the code of omnichannel integrated messaging and figured out how to craft messaging in such a way that would direct an audience to a desired destination, like a website. From there, he joined a local, B2B agency that was building its first websites. As he worked underneath a group of smart “Mad Men”, he learned how the different avenues of marketing can intertwine, which to Marty was amazing. From there, Marty worked a variety of jobs that culminated in the creation of Aimclear®.
As a well-known “Facebook Ninja”, Anvil also discussed Marty’s thoughts on Facebook’s rebrand to “Meta” and why success within the marketing world will come down to the “person who can sell something in an elevator”.