Articles

Insights: Measurable Marketing Articles

Anvil is proud to be a member of the Portland Business Journal Leadership Trust, regularly contributing expert content and quotes for the nationally-syndicated publication.

Read a selection of articles written by Anvil staff that provide insights into our strategic approach to search engine and integrated marketing.

Categories:

Web3

Marketing in the Metaverse
Kent Lewis on ThinkNW

How to create a successful presence on the metaverse
Kent Lewis on SmartBrief

NFT Marketing: How Brands Can Use NFTs to Engage Consumers and Generate Revenue
Kent Lewis on ThinkNW

3 secrets to NFT marketing success
Kent Lewis on SmartBrief

Nine Marketing Best Practices for a Successful NFT Drop
Kent Lewis on Digital Summit

Reverse-engineering influencer marketing for a Web3 world
Kent Lewis on SmartBrief

Integrated Marketing

Six tips for creating first-class customer experiences on a budget
Kent Lewis on Portland Business Journal

Excellence Wins: 10 Questions Can Change Brand Perception and Profits
Kent Lewis on LinkedIn

10 Tips for Developing a More Effective Outbound Sales Strategy
Kent Lewis on Inc.com

Nine Marketing Best Practices for a Successful NFT Drop
Kent Lewis on Digital Summit

SEMpdx Panel Event Recap: 2022 Digital Trends and Marketing Predictions
Kent Lewis on SEMpdx

Marketing the Metaverse
Kent Lewis on ThinkNW

2022 Digital Marketing Predictions: The Multicultural Web 3.0 OTT DTC sCommerce First-Party Data Metaverse is MUM
Kent Lewis on SEMpdx

How to manage during The Great Resignation
Kent Lewis on Portland Business Journal

Six timeless marketing tactics you can rely on in 2022
Kent Lewis on Portland Business Journal

3 Secrets to NFT Marketing Success
Kent Lewis on SmartBrief

Can You Use NFTs To Create More Engagement For Your Digital Agency?
Kent Lewis on NFTs

Squid Game: Four Life and Death Lessons for Aspiring Leaders
Kent Lewis on LinkedIn

How will marketers spend their time at work post-COVID?
Kent Lewis on SEMpdx

Ten Things Every Marketer Should Know About Google
Kent Lewis on SEMpdx

Nine Strategies Marketers Need to Learn from Apple Marketing
Kent Lewis on LinkedIn

5 Reasons Why Content Marketing is Essential in 2021
Meg Riley on SmartBrief

How to advocate for a bigger content marketing budget
Kent Lewis on SmartBrief

NFT Marketing: How Brands Can Use NFTs to Engage Consumers and Generate Revenue
Kent Lewis on ThinkNW

4 Major Trends for Digital Marketing in 2021
Kent Lewis on Nice Space

6 Highly Effective Millennial Digital Marketing Strategies for 2021
Joanna Hammond on SEMpdx

Optimize Your Video and Audio Marketing for 2021
Meg Riley on Gator Free Thought News

How to market to the ethical consumer: 6 effective marketing strategies
Kent Lewis on Smartbrief

Effective Amazon Marketing Strategies for 2021
Kent Lewis on SEMpdx

4 Major Trends for Digital Marketing in 2021
Anvil Media on Smartbrief

Anvil’s 2021 Digital Marketing Predictions
Anvil Media on SEMpdx

How the Pandemic has Changed My Behavior
Kent Lewis on LinkedIn

How to Engage Customers and Market Your Retail Business During a Pandemic
Kent Lewis on Portland Business Journal

How to Measure Client Health as a Service Team
Kent Lewis on Portland Business Journal

Podcasting Strategies for Quarantine Life and Beyond
Kent Lewis via Portland Business Journal

How You and Your Brand Can Make Positive Changes in Honor of George Floyd
Kent Lewis on LinkedIn

How to Market Your Podcast (Part 3 of 3)
Kent Lewis on SmartBrief

How to Get Started Podcasting for Your Brand (Part 2 of 3)
Kent Lewis on SmartBrief

The Time for Branded Podcasts is Now (Part 1 of 3)
Kent Lewis on SmartBrief

Ten Marketing Communications Strategies to Navigate the COVID-19 Crisis
Kent Lewis on LinkedIn

How to Create a Content Marketing Strategy: Pure Purpose
Kent Lewis on LinkedIn

2020 Digital Marketing Predictions from Anvil Media
Kent Lewis on SEMpdx

Digital Summit Charlotte: 2019 Event Recap
Kent Lewis on SEMpdx

Digital Summit Portland: Day 1 Recap: Voice, Rebel Brands and UX Design
Kent Lewis on SEMpdx

Digital Summit Portland: Day 2 Recap: Google Semantic Search, Fyre Festival & Brand Trolls
Kent Lewis on SEMpdx

With increasing distrust between digital publishers, marketing agencies and clients, marketers turn to audits
Kent Lewis on LinkedIn

6 digital marketing predictions for 2019
Kent Lewis on SmartBrief

BWG Strategy Smart Speaker Holiday Outlook: Conference Call Highlights
Kent Lewis on LinkedIn

Three Things Digital Marketers Should be Thinking About Right Now
Kent Lewis on LinkedIn

Digital Marketing Tips, Tricks, and Trends for 2018
Kent Lewis on LinkedIn

Anvil Digital Marketing Predictions for 2018
Kent Lewis on Online Marketing Institute

Twenty Measurement Insights from a Career in Marketing: Part 1
Kent Lewis on SmartBrief and imediapi

Twenty Measurement Insights from a Career in Marketing: Part 2
Kent Lewis on Online Marketing Institute (OMI)

Underestimating the Human Element of Big Data Analytics
Kent Lewis on LinkedIn

6 New Year’s Resolutions for Marketers
Mel Cagle on Crowd Reviews

How to Grow Revenue via Online Reviews
Kent Lewis on Senior Living Insider

Marketing with Kent Lewis of Anvil Media [Interview]
Kent Lewis on Mr. Social Entrepreneur

Marketing Campaigns and Channels [Interview]
Kent Lewis on Mr. Social Entrepreneur

Marketing Campaigns and Channels Part 2 [Interview]
Kent Lewis on Mr. Social Entrepreneur

Search Engine Marketing

How to Conquer Google Analytics
Brooke Snow on Hotel News Now

Five Steps to Generate Search Engine Visibility, Authority and Quality Links via Public Relations
Kent Lewis on SEMpdx Blog

2013 Search Engine & Social Media Marketing Predictions You Can’t Ignore
Kent Lewis on Business 2 Community

5 Ways to Tackle Google Analytics’ Keyword Limitations
Jason Kane on RainToday

A Guidebook to Effective Review Management
Rachel Freeman on Search Engine Journal

Preparing for Link Armageddon
Jeff Bedford on Search Engine Journal

SEO Without the SEO
Rachel Freeman on Search Engine Journal

Anvil Media’s 2012 Search Engine Marketing Predictions (Part 1)
Anvil Team on Business 2 Community

Anvil Media’s 2012 Search Engine Marketing Predictions (Part 2)
Anvil Team on Business 2 Community

Entering the Golden Gates of Search Marketing: A Guide to Getting Your First Job in Search
Jeff Bedford on Search Engine Journal

Stop Vomiting Stats: Make Regular Reporting Useful
Ben Leftwich on Search Marketing Standard

Google News Round Up – What You Need To Know
Search Engine Journal by Rachel Andersen

Not Too Big to Fail: How Google Can Help the Little Guy
Search Engine Journal by Rachel Andersen

The Infographic Slam Dunk
Search Engine Journal by Rachel Andersen

From NonProfit To Agency: 3 Search Engine Marketing Tips I Wish I Had Known
Search Marketing Standard by Ben Leftwich

Digging Deep with Internal Site Search Part I
Search Engine Journal by Rachel Andersen

Digging Deep with Internal Site Search Part II
Search Engine Journal by Rachel Andersen

Google’s +1 is No Facebook “Like”
Search Engine Journal by Rachel Andersen

My Eyes! The Goggles, They Do … Everything?
Search Marketing Standard by Ben Leftwich

Anvil Media’s 2011 Search Engine Marketing Predictions
by Brooke Snow

How to Win With Your SEM Agency
Search Engine Journal by Rachel Andersen

How to Choose an SEM Agency
SEMpdx article by Mike Nierengarten

Anvil Media’s Search Engine Marketing Predictions for 2009
More contrarian, dangerous and potentially humiliating SEM predictions

Five Steps to a Successful Career in Search Engine Marketing
SEM careers offer greater earning potential than your current dead-end job
Also syndicated on Business2Community.com

Building Brick and Mortar Sales Via The Web by Kent Lewis
Six effective methods for building measurable online-to-offline conversions
Also syndicated on Business2Community.com

SEM PR – When Search Engine Marketing Meets Public Relations
Part 1 of 2: Traditional PR provides a critical foundation for SEM PR

SEM PR – When Search Engine Marketing Meets Public Relations
Part 2 of 2: The SEM PR Process: Best Practices for eMarketers

Comparing Search Engine Marketing to Rocket Science
The debate rages on, powered by Anvil rocket fuel

Search Engine Marketing Predictions for 2007
Yet another year of contrarian, dangerous and potentially humiliating predictions

A Look Ahead at 2006
Contrarian, dangerous and potentially humiliating predictions

Defining Your Search Philosophy
SearchNewz by Kent Lewis

Think Global, Act Now
Nine steps to an International marketing strategy
Also syndicated on Business2Community.com

Search Engine Strategies San Jose Offers Validation and Recognition for SEMin
Search Engine Marketing Industry Thrives in Current Economy

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Paid Media

Ad Blockers: The Impact and Implications for Publishers and Advertisers
Kent Lewis on SEMpdx

Amazon marketing: Four common myths about selling on Amazon
Kent Lewis on Business Journals

Reasons why to buy branded paid keyword search terms in Google AdWords
Kent Lewis on SEMpdx

10 Insights from the Amazon Analytics 2018 Report by Hitwise
Kent Lewis on LinkedIn

Boosting Product Sales via Amazon Marketing Services
Kent Lewis on SmartBrief

Increase Product Rank in Amazon Searches
Kent Lewis on SmartBrief

Why You Must Have an Amazon Marketing Strategy
Kent Lewis on SmartBrief

Holiday Season Shopping Campaign Tips and Tricks for 2017
Kent Lewis on LinkedIn

4 Paid Search Tactics Your Campaigns Can Still Benefit From In 2015
Michael Knight on Search Engine Journal

5 PPC tips to boost traffic to your website
Hotel News Now by Brooke Snow

Do You Have a Screen Based Marketing Strategy?
Search Engine Journal by Rachel Freeman

101 Search Marketing Tips For Hotels
Tnooz by David Backes

Nonprofits: Stop Leaving Free Money On The Table
Search Marketing Standard by Ben Leftwich

Don’t Forget About Display – 3 Tips To Get Started Quickly
Search Marketing Standard by Ben Leftwich

Mother Jones and the A/B Test
Search Engine Journal by Rachel Andersen

Holiday PPC – 5 Tips You Can Still Do to Maximize AdWords for this Season
Search Marketing Insider by Leisa Hall

Congrats! You’re A Winner At The Game Of Paid Search
Search Marketing Standard by Mike Nierengarten

Search Engine Marketing Specialization Hurts Overall SEM Campaign Effectiveness
Separating out SEO and PPC management can do more harm than good
Also syndicated on Business2Community.com

Are Your Content Network Campaigns Affected By Click Fraud?
Click fraud on PPC content network campaigns hits 28 percent

The Four Es of a Successful Pay-per-Click Advertising Program
Pandia Search Engine News by Kent Lewis

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Search Engine Optimization

Local SEO: How to Build Local Citations and Why Should You Care?
Rachel McMahon on Databox

22 Common SEO Mistakes to Avoid in 2021
Kent Lewis on SEMpdx

11 Obsolete Digital Marketing Strategies for 2021
Kent Lewis on GatorFreeThought

SEO Dangers to Watch For in 2021
Kent Lewis on GatorFreeThought

Best Practices for Voice Search and Position Zero Optimization Strategies
Kent Lewis on Online Marketing Institute

Optimizing Your Website for Voice Search and Position Zero Part 2
Kent Lewis on Smart Brief

Voice Search and How it Factors into Position Zero Marketing
Kent Lewis on SmartBrief

Understanding Voice Search and Position Zero Marketing Part 1
Kent Lewis on SmartBrief

6 Technical Website Optimizations for SEO
Nathan Stenberg on Web1Media

10 Factors to a Successful Company Launch via Paid and Organic Search Marketing
Kent Lewis on SEMpdx

What It Takes to Optimize Your Brand’s Organic Search Visibility
Will Hattman on Act-on

7 Steps to Leverage Social Media to Increase Search Engine Visibility
Kent Lewis on SEMpdx

3 Ways to Rock your SEO (As Told in Band Photos)
Business2Community by Kent Lewis

Who Will Rule After Google?
Search Marketing Standard by Nate Gancher

A Goldmine of Content Resources
YouMoz Blog by Jeff Bedford

Build Links Like You’re Popular–and Get Popular
Search Engine Journal by Jeff Bedford

Exact Match Domain (EMD) Update: Did Google Change Its Mind?
Search Marketing Standard by Chris Slowik

Large List of Keywords? Think Keyword Themes Instead of Individual Keywords
Search Marketing Standard by Chris Slowik

3 Ways To Compete In The Hybrid SEO-Social World
Target Marketing by Ben Leftwich and Hallie Janssen

Don’t Be Afraid Of A Brighter SEO Tomorrow
Search Marketing Standard by Ben Leftwich

5 Small Tips to Find Big SEO Problems
Search Engine Journal by Rachel Andersen

Keyword Research: Turn Off The Computer And Turn On Your Brain
Search Marketing Standard by Ben Leftwich

That Bing You Do
Search Engine Journal by Rachel Andersen

How To: Track Keyword Categories
Search Engine Journal by Rachel Andersen

Searchfest Recap: My Favorite Takeaways
Search Engine Journal by Rachel Andersen

Top Pages in Webmaster Tools: Use It or Lose It
Search Engine Journal by Rachel Andersen

Google Instant: Quaint new feature or small business killer?
Portland Business Journal by Kent Lewis

Track Your Marketing in Google Analytics
AboutUs by Hallie Janssen

Testing the Water with Link Bait
Search Engine Journal by Rachel Andersen

Make sure you show up in search results
AboutUs by Hallie Janssen

Google Search (I Do) Suggest
Search Engine Journal by Rachel Andersen

Gasp! You Still Need to Care about PageRank
Search Engine Journal by Rachel Andersen

Despite the News, SEO is Not Dead
Search Engine Journal by Rachel Andersen

Some Tactical Tips for Tracking the Long Tail
Search Engine Journal by Rachel Andersen

SEO without the SEO
Search Engine Journal by Rachel Andersen

Breadcrumb URL Display: A Review
Search Engine Journal by Rachel Andersen

You Can’t Optimize Cardboard
Search Engine Journal by Rachel Andersen

Have you optimized your crawl equity?
Search Engine Journal column by Rachel Andersen

Packaging Makes Perfect
Search Engine Journal column by Rachel Andersen

Win the Google Quality Score Battle – For Real This Time
Search Engine Journal article by Rachel Andersen

Love & Hate with Google Webmaster Tools
Search Engine Journal column by Rachel Anderson

BFFs: Users and Search Engine Friendly Sites
Search Engine Journal column by Rachel Anderson

The Importance of Site Search Optimization and Analytics
A Site Search Engine Optimization and Analytics How

Seven Ways to Make Money off Your Blog
Blog benefits expand beyond awareness, branding and personal therapy

How to Ensure No One Ever Visits Your Blog Twice
A Review of the Top 25 Most Popular Blogs

The Three Cs of Search Engine Optimization
MarketingFind by Kent Lewis
Also syndicated on SEMA eNews

SEO Compass: Site Map and 404 Error Pages
Two powerful weapons in the battle for search engine visibility and customers

Working Your Way to the Top
How to win the search engine war

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Local SEO & Mobile Marketing

Ten Ways Mobile is Redefining Marketing
Kent Lewis on NW & Associates

How to Get Found By Senior Care Prospects via Search Engines & Online Directories
Kent Lewis on Caring.com

11 Reasons You Should Care About Mobile Marketing
Kent Lewis on Online Marketing Institute (OMI)

Google+ Launches Pages for Businesses
Business 2 Community by Jason Kane

Mobile PPC 101: Five Changes to Make Now
Search Marketing Standard by Ben Leftwich

Use Local Listings To Rank Higher in Mobile Search
AboutUs by Brooke Snow

Mobile Search Is Becoming Standard
AboutUs by Brooke Snow

Reach Customers with SMS and Mobile Email Ads
AboutUs by Ben Leftwich

Google AdWords for Mobile
AboutUs by Jason Kane

Mobile Search: What Every Local Business Needs To Know
AboutUs.org by David Backes

Groupon comes with dangerous hidden costs for retailers
Portland Business Journal by Kent Lewis

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Social Media Marketing

How to Create a Meaningful Presence on Social Media with Limited Resources
Kent Lewis on The Business Journals

Viral Branding: 10 Brands That Got Big Without Advertising
Kent Lewis on LinkedIn

5 Reasons for Brands Not to Outsource Social Media Marketing Management
Anvil on SEMpdx

Social media marketing: Trends and predictions for 2020
Kent Lewis on Portland Business Journal

Influencer Marketing Strategy Best Practices, Tips and Trends
Kent Lewis on SEMpdx

How to Become an Industry Influencer
Kent Lewis on LinkedIn

10 Effective Social Media Strategies to Extend Brand Awareness and Increase Engagement
Kent Lewis on SEMpdx

How to Become a Social Media Guru in 3 Easy Steps
Kent Lewis on NW & Associates

How to Get More Social Media Followers
Kent Lewis on SmartBrief

Creating and Optimizing Videos for the YouTube Sales Funnel
Kent Lewis on Production Hub

6 Social Media Platforms for B2B Marketing in 2016
Kent Lewis on LinkedIn Pulse

The 3 Golden Rules of Networking on Social Media
Kent Lewis on LinkedIn

Tips to Enhance Your Events in Social Media
Kent Lewis on Business2Community

How to Optimize for Facebook Graph Search
Hotel News Now by Brooke Snow

Overlooked and Underappreciated: the Social Share Button Strategy
Search Engine Journal by Rachel Freeman

How One Creative Team Changed the Way We Will Cover Live Events Forever
Search Engine Journal by Jeff Bedford

Six Alternatives to LinkedIn Questions & Answers
Business 2 Community by Kent Lewis

Is Your YouTube Strategy DOA?
Search Marketing Standard by Chris Slowik

Don’t Be Creepy: Make Visitor Privacy Transparent
Search Marketing Standard by Ben Leftwich

The Academy Awards of Social Media Strategy
Search Engine Journal by Jeff Bedford

3 Tips To Keep Your Social Media Content Calendar Full
Search Marketing Standard by Ben Leftwich

Speak Your Customer’s Language On Social Networks With SEM Keyword Strategy
Search Marketing Standard by Hallie Janssen

Chicken Or The Egg? Does Great Content Or A Fan Base Come First On Facebook?
Search Marketing Standard by Ben Leftwich

Rise Above The Noise: 3 Tips For Successful Corporate Twitter Accounts
Search Marketing Standard by Ben Leftwich

Checking In Or Checking Out? Predicting The Future Of The Check-In Industry
Search Marketing Standard by Ben Leftwich

5 Reasons for Brands not to Outsource Social Media Marketing
EO Overdrive by Kent Lewis

Cheeseburgers Or Electron Microscopes: Social Media Is Still An Essential Strategy (Pt. 1)
Cheeseburgers Or Electron Microscopes: Social Media Is Still An Essential Strategy (Pt. 2)
Search Marketing Standard by Ben Leftwich

It’s Not Rocket Surgery – Social Media Usability
Search Marketing Standard by Hallie Janssen

Newspapers: Go Social or Go Home
Search Engine Journal by Rachel Andersen

Measuring Social Media Campaigns – Goals And A Plan Are Key
Search Marketing Standard by Mike Nierengarten

Top 10 Reasons Why Businesses Should Engage In Social Media
The Kent Lewis Experience

Social media can amplify impact of traditional marketing
Portland Business Journal by Kent Lewis

Where Search Meets Social
B2C Marketing Insider by Kent Lewis

Five common pitfalls sink many social media campaigns
Portland Business Journal column by Kent Lewis

Are You There Facebook? It’s Me, Rachel
Search Engine Journal column by Rachel Andersen

Creating A Social Media Savvy Resume by Kent Lewis
Social media profiles as the new career currency
Also syndicated on Business2Community.com

The importance of having a solid Twitter strategy
Search Engine Journal column by Rachel Andersen

Idiotproof Social Media Marketing Optimization Strategies for Businesses
Managing your online brand reputation in the age of universal search

Ten Tips For Optimizing Your Online Persona
B2C Marketing Insider by Kent Lewis

Awkward Social Media Relationships: Inevitable?
Search Engine Journal column by Rachel Anderson

Dear Facebook, I Think You Forgot Your “A” Game…
Search Engine Journal column by Rachel Anderson

Decrease the Twitter Drop Out Rate & Increase Retention
Search Engine Journal column by Rachel Anderson

How Social Media Networks Facilitate Identity Theft and Fraud
EO Knowledge Base by Kent Lewis

Three Critical Elements of a Successful Social Media Marketing Campaign
B2C Marketing Insider by Kent Lewis

Integrating Search and Social Media into your Marketing Mix
Truly integrated marketing strategies factor in SEM & SMM

LinkedIn and Twitter Profile Optimization for Dimwits
By Kent Lewis

Social Media Monitoring and Analysis: Brand Building or Corporate Crusher?
The social media phenomenon offers companies tremendous insights

Candidates Cast Vote for The Internet
By Kent Lewis

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Site Usability & Conversion Optimization

Turn Website Visitors into Customers via Conversion Optimization
Business 2 Community by Kent Lewis

Big Data Apps: The Ultimate in Conversion Optimization
Search Engine Journal by Rachel Freeman

Close the Sale with Insightful Product Information
Structuring your product pages with the customer in mind

How to Increase Your Contact Us Form Conversion Rate
Fine-tuning the inquiry process leads to additional sales

Building Trust Online To Build Sales
Seven elements that improve conversion
Also syndicated on Business2Community.com

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Online Reputation Management

Online reviews: Building a framework for the reputation economy (Part 1)
Kent Lewis on SmartBrief

Negative bias: Best practices for responding to online reviews (Part 2)
Kent Lewis on SmartBrief

How to Respond to Online Reviews: Best Practices
Kent Lewis on SEMpdx

Online Reputation Management: Going Beyond Search Results
Kent Lewis on SEMpdx

Discover The Secrets to Effective Online Reputation Management, Part 1
LinkedIn by Kent Lewis

Taking Control of Your Company’s Online Reputation, Part 1
Taking Control of Your Company’s Online Reputation, Part 2
Online Marketing Strategies and Tactics by Brooke Snow

BP Reputation Management FAIL
Search Engine Journal by Rachel Andersen

YourCompany.Sucks: Brilliant Strategy or Brand Suicide
LinkedIn article by Kent Lewis

The Ugly Truth About Online Reputation Management
A successful ORM strategy requires crossing a few Ts
Also syndicated on Business2Community.com

Online Reputation Management: The New PR
Essential ORM strategies & tactics that can save your ASSets

Building and Managing Your Brand Reputation Via Search Engines
Using Search Engine Marketing Tactics to Promote Your Brand

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Marketing Automation

The 4 Ps of a Successful Marketing Automation Program
Kent Lewis on LinkedIn (and Idealist Consulting)

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Business

How to Maximize Your Chances of a Successful Merger or Acquisition
Kent Lewis on Portland Business Journal

Six management tips: How to create followers as an emerging leader
Kent Lewis on Portland Business Journal

5 Strategies for a Successful M&A Experience
Kent Lewis on Inc.com

Fifteen tips to create a regret-free professional career and personal life
Kent Lewis on LinkedIn

Five Proven Ways to Pandemic-Proof Your Business
Kent Lewis on LinkedIn

Secrets to a Successful Virtual Meeting: 8 Best Practices
Kent Lewis on LinkedIn

How to generate qualified sales leads on LinkedIn
Kent Lewis on Portland Business Journal

Informational Interview: Tips & Best Practices
Kent Lewis on LinkedIn

What’s Your Story? Write That Book
Kent Lewis on LinkedIn

How to Write an Effective Business Plan
Kent Lewis on LinkedIn

Five Leaderships Strategies For Navigating Crises
Kent Lewis on Portland Business Journal

Leading Through the COVID-19 Crisis: Lessons from Agency Leadership
Kent Lewis on LinkedIn

How to build your personal brand via public relations
Portland Business Journal by Kent Lewis

What Dolemite and Steve Jobs Have in Common?
LinkedIn by Kent Lewis
Also on Soundcloud

How to Become an Industry Influencer (Part 1 of 2)
LinkedIn by Kent Lewis

How to become a Professional Speaker (Part 2 of 2)
LinkedIn by Kent Lewis

Key inflection points that shaped my career as an entrepreneurial digital marketer (part 1)
Kent Lewis

Key inflection points that shaped my career as an entrepreneurial digital marketer (part 2)
Kent Lewis

Large Competitive Retailers Evolve Dynamic Pricing
Kent Lewis on SmallBiz Tools

Digital Summit Seattle Conference Highlights: Day 2
Kent Lewis on SEMpdx

Digital Summit Seattle Conference Highlights: Day 1
Kent Lewis on SEMpdx

Six Habits of Professionals More Successful Than You
Kent Lewis on LinkedIn

How to Ask for, and Get, a Raise at Work
Kent Lewis on LinkedIn

How to Ramp Up Revenue in One Week or Less
Kent Lewis on LinkedIn

Company Core Values: The Secret Sauce for Employee and Customer Retention
Kent Lewis on LinkedIn

Five Strategies to Turn an Internship into a Career in Search Marketing
Kent Lewis on SEMPO

The Challenges of Staying Informed in the Mis-Information Age
Kent Lewis on Online Marketing Institute

How to Choose the Best Digital Marketing Agency
Kent Lewis on LinkedIn

12 Questions to Ask When Hiring an SEO/SEM Company
Kent Lewis on SEMpdx

Full-Service Agency vs. Boutique Agencies: Which is Right for Your Business?
Kent Lewis on LinkedIn

In-House Agency vs. Outsourcing Digital Marketing
Kent Lewis on NW & Assoiciates, LLC.

Rethink Podcast Episode #2 – Finding Your Swing
Kent Lewis on Act-On

Digital Marketing Agencies – How They’re Changing
Kent Lewis on Act-On

3 ways to secure more money for content marketing
Kent Lewis on Ragan

Three Not-so-Secret B2B Sales Hacks
Kent Lewis on LinkedIn

5 Winning Business Strategies I Learned on the Race Track
Kent Lewis on LinkedIn

How to surprise and delight the most difficult clients
Kent Lewis featured on Central Desktop

20 Lessons in 20 Years as a Marketer & Entrepreneur
Kent Lewis on LinkedIn

Take this quiz to find out if you’ve found your Dream Job
Kent Lewis on LinkedIn

Why Early Literacy is My Charitable Focus
Kent Lewis on LinkedIn

Impact Marketing: Winning Customers with Quick Wits
Kent Lewis on LinkedIn

Scale Your Business With These Five Growth Factors
Kent Lewis on LinkedIn

Tips For A Successful Internship From A Former Intern
Kent Lewis on B2Community

Marketing Consultant vs. Agency: Which is Right for Your Business?
Kent Lewis on LinkedIn

Hunting for Sales vs. Gathering Leads
Kent Lewis on LinkedIn

7 Game-Changing Leadership Lessons in 12 Months
Kent Lewis on EO

Four Leadership Lessons from George Clooney’s Kowalski in Gravity
Kent Lewis on Business2Community

Hire for Culture, Talent and Traits, not Skills, Knowledge or Experience
Business 2 Community by Kent Lewis

What Every Agency Wants to Know—Feedback from the Other Side
Search Engine Journal by Rachel Freeman

Lessons from My First Year at a Digital Agency
Search Marketing Journal By Jeff Bedford

Four Strategies to Keep Your Client from Firing You
Business 2 Community By Kent Lewis

7 Ways to Sabotage a (Timeshare) Sale and 10 Ways to Save It
Business 2 Community by Kent Lewis

The 5 Ws of a Winning Startup
Business 2 Community by Kent Lewis

Three Tips for Getting the Most from Your Business Mentor
Business 2 Community by Kent Lewis

The Sponge & the Trailblazer: Making the Most of Your First Job in Search
Search Engine Journal by Jeff Bedford

The Three F’s Every Successful Entrepreneur Should Master
Business 2 Community by Kent Lewis

The 7Ps of a Successful Business
Getting an MBA from the school of hard knocks
Also syndicated on Business2Community.com

Ten Secrets to Getting Your Dream Job
Get your ideal job today by following these ten easy steps

Referral-based Networking, Portland Style
Effective methods for building your business and increasing profitability

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