Anvil Answers Your SEO Questions

by on August 5, 2020 · Local Searchlocal seoSearch Engine OptimizationSEO

What is SEO, really? For those of you who are unfamiliar with the general idea of SEO, it is the process by which a website can increase the quantity and ... » Continue

6 Essential Tips to Fully Optimize Your Google My Business

by on July 15, 2020 · Google My BusinessLocal Searchlocal seoSearch Engine Optimization

What is Google My Business? Google My Business is a free platform that allows businesses to connect with customers. The goal of your listing is to let your customers know you ... » Continue

Digital Marketing During the Time of COVID-19

by on April 29, 2020 · Digital Marketinglocal seoSearch Engine MarketingSocial Media

Here at Anvil we are nearing the end of our second month of social distancing and work-from-home practices due to COVID-19. We are following the guidance and orders laid out ... » Continue

How to Find the Best Keywords for SEO

by on February 12, 2020 · Ad CopyAdvertisingBusinessContentDigital MarketingKeywordslocal seoPaid MediaUncategorized

You think your website is the best, right? So, of course, you want search engines to think that too. The harsh truth is, however, that your website won’t show up ... » Continue

Curating Your Brand and Driving Revenue via Online Reviews

by on August 7, 2019 · Brand Imageconversion optimizationInfluencerInternet Marketing Strategylocal seoOnline Brand ManagementOnline Public RelationsOnline Reputation ManagementPay-Per-Click (PPC)SEOSocial Media Marketing Optimization

Why Online Reviews Matter Online reviews are an extension of your Brand’s Reputation. It’s very important to monitor and manage your reputation because a bad reputation, as you know, can affect ... » Continue

Importance of Reviews for Local SEO and How to Get Them

by on November 29, 2017 · Local Searchlocal seoSEO

As we have addressed in a previous post, Surprise! Another Change in Local Search Rankings, Google determines local rankings based on relevance, distance and prominence. Relevance is determined by how well ... » Continue

5 Ways to Rank in Local Search in a Changing Local SEO Ecosystem

by on February 16, 2017 · local seoSearch Engine Optimization

I keep seeing people and articles asking the question “is local SEO dying” and I think it’s an absurd question. Local SEO won’t die as long as there are local ... » Continue

9 Key Areas of Focus for On-Page Keyword Placement

by on November 14, 2016 · local seoonsite optimizationSearch Engine OptimizationSEO

We have talked about the importance of keyword development, testing, and optimization over the past few month. Now we are going to provide the Top 9 Areas you should focus on ... » Continue

Why Content Optimization is Important for Your Website Presence

by on October 12, 2016 · local seoSEO

Today is the third installment of the recap from the Lunch and Learn I presented on the First Steps for Onsite Optimization. In our first recap, we talked about Keyword ... » Continue

Beginner’s Guide to Local SEO

by on July 6, 2016 · Local SearchLocal Searchlocal seo

Google is continually blurring the line between Local SEO and Traditional SEO. In a recent algorithm update, local ranking signals are more heavily influenced by traditional SEO than ever. You ... » Continue