Blue Nile proved to have the highest online visibility of any jewelry retailer across paid and organic search listings this Valentine’s holiday, reports WebTrends.
According to analysis of results from its search engine optimization arm, WebPosition Gold, WebTrends reports that Blue Nile displayed the best search engine visibility this Valentine’s season of any jewelry retailer. With a combined organic and paid search visibility percentage of 79.09%, Blue Nile achieved better search visibility than Diamond.com, at 45.08%, and Tiffany & Co., at 32.58%. WebTrends bases its findings on keyword searches conducted on Google, MSN, Ask Jeeves and Yahoo!.