How to Amplify a Political Agenda, like the Russians

by on May 24, 2019 · Uncategorized

What’s your purpose? A propaganda campaign or clicks? The secret to driving political narratives isn’t the message, it’s the reach. To capture an audience at scale, one must follow these 4 ... » Continue

3 Tips for Managing Fake Online Reviews Every Business Owner Should Know

by on May 15, 2019 · Uncategorized

Online reviews are a powerful currency between consumers that can influence their buying decisions and severely impact a business’s reputation and overall success. This makes it important for businesses to consistently ... » Continue

Internet Humor and Branded Social Media – A Recipe for Disaster or Brand Affinity

by on May 8, 2019 · Uncategorized

Looking back 10 years ago, there were only a handful of new memes. They were simple and understood mostly by people who spent too much time online. But in the ... » Continue

Rip City Rising

by on May 1, 2019 · Uncategorized

As the Blazers reach the second round of the NBA playoffs for the first time since 2016, and only the 11th time in franchise history, Portland is buzzing and asking ... » Continue

Make Your Next Hire a Culture Add Not Just a Culture Fit

by on April 10, 2019 · account managementAgency LifeBusinessUncategorized

One of the most important factors when reviewing candidates for your next hire is culture. Hiring for a culture fit, and candidates making their decision whether to join a firm ... » Continue

Anvil receives recognition validating its leadership role as an award-winning digital marketing agency

by on April 5, 2019 · Uncategorized

Over the past few weeks, Anvil Media has been recognized as a digital marketing agency of the year and for it’s leadership role in advertising, mobile marketing and ecommerce website ... » Continue

Is the Retiring of Average Position for Paid Search Good?

by on April 3, 2019 · AdwordsPaid AdvertisingPay-Per-Click (PPC)Pay-Per-Click (PPC)Search Engine MarketingSEMUncategorized

Soon, average position for paid search will be retired in the Google Ads interface in favor of some different competitive metrics. But is this a good thing? It is being ... » Continue

Reddit Marketing Guide

by on February 14, 2019 · content marketingDigital MarketingMarketingPay-Per-Click (PPC)redditSocial MediaSocial Media MarketingUncategorized

Reddit Basics: As of January 1st, 2019, Reddit was ranked the sixth most popular website in the United States and the eighteenth most popular website worldwide. Of the top websites in ... » Continue

Measurable Marketing (Part 3 of 3): Firebase for Tracking App Engagement

by on February 10, 2019 · Digital MarketingEfficiencyMobileUncategorized

So far in this series, we’ve discussed how to use Google Analytics to track and view user behavior on the site as well as how to measure goals with Analytics ... » Continue

The Unlikables: How 5 Super Bowl wins and a potential 6th will never make the New England Patriots America’s Team.

by on January 31, 2019 · AdvertisingReputationUncategorized

The New England Patriots are playing in their 10th Super Bowl this Sunday, an NFL record. The Patriots have a better-than-average chance of winning their 6th Super Bowl, which would ... » Continue