Improving AdWords ROI in 7 Steps

by on January 16, 2014 · Adwordslower CPCPaid AdvertisingPay-Per-Click (PPC)Tool Review

In the world of pay-per-click advertising, marketers are constantly searching for tools that can help improve campaign performance.  The AdWords Search Terms Report is one of the most valuable, used ... » Continue

Don’t let Automated Bidding Become Your Replacement Referees

by on October 4, 2012 · Adwordslower CPCPaid AdvertisingPay-Per-Click (PPC)ppc

September 24th’s edition of Monday Night Football between the Green Bay Packers and Seattle Seahawks proved to be the tipping point in labor negotiations between the NFL and their locked ... » Continue