The Big Picture for March 9th (er, 11th)

by on March 10, 2011 · Link Development StrategiesLocal SearchMobileOnline Brand ManagementPay-Per-Click (PPC)Search Engine MarketingSearch Engine OptimizationSocial Media MarketingUncategorizedWebsite Design

PPC: Nothing earth-shattering in the PPC world this week, but a couple good reads: Is It Time for Facebook to Launch a PPC Syndication Network? – There’s a number of good ... » Continue

Google Hotpot – Taking Over!

by on February 9, 2011 · Local SearchMobile

Just in case you haven’t heard yet Google created this review service that allows you to review businesses and then share your reviews and recommendations with friends – Hotpot (I ... » Continue

1 More Unofficial Search Prediction for 2011

by on January 23, 2011 · Local SearchSearch Engine OptimizationSocial Media MarketingTwitter

After watching folks around the office go nuts rating their favorite places on Google Hotpot, talking to more than one client about the importance of online reviews to their local SEO efforts, and of course reading how Facebook and Twitter are already exerting influence in SERPs, I have an unofficial prediction of my own to add: 2011 will see the first major dust-up over social media or online reviews being used to game the search engine rankings. » Continue

Anvil Media’s 2011 Search Engine Marketing Predictions

by on January 19, 2011 · Local SearchPay-Per-Click (PPC)Search Engine MarketingSearch Engine OptimizationSocial Media Marketing

As the years fly by the search marketing industry continues to evolve and grow at a rapid pace. While it can be a challenge to keep up with everything, here ... » Continue

Make Mobile a 2011 Priority

by on December 30, 2010 · Email MarketingLocal Search

Smartphones already make up 30% of the US cell phone market, and that number is expected to pass 50% by the end of 2011, if not sooner.  If optimizing your ... » Continue

Google HotPot: What’s inside the box?

by on December 21, 2010 · Local SearchSearch Engine Marketing

As has been reported throughout the internet, Portland has been selected as a test market for Google HotPot. Side note: just a few months ago, Bing sponsored Free Food Cart Day, ... » Continue

Google and TripAdvisor – Can’t we all just get along?

by on December 10, 2010 · Local Search

Looks like TripAdvisor might be following in the footsteps of Yelp these days. Currently, it seems TripAdvisor is limiting what Google can display in Google Places listings while they “evaluate” ... » Continue

Google Places: Now with Hotpot!

by on November 16, 2010 · Local Search

The epic battle between Google and Facebook continues! Mike posted yesterday about Facebook’s new email, which pits Facebook against Gmail. While Google Places’ new Hotpot isn’t making as big of ... » Continue

Google Shakes Up Local Search

by on October 28, 2010 · Local Search

If you haven’t claimed your business’s local listing, now is the time to do it. Yesterday Google shook up the local search world by switching up how local listings are ... » Continue

Sending Visitors to Your Website No Longer an Option with Google Tags

by on October 26, 2010 · Local Search

I just came across this info on Blumenthals, and verified it in my own accounts. As the title says, Google is no longer allowing businesses to direct visitors directly to ... » Continue