Cyber Monday 2012 Wrap up

by on November 30, 2012 · b2cEconomyPay-Per-Click (PPC)

Wow, what a busy Cyber Monday we had this year. There’s proof popping up everywhere that this was the biggest Cyber Monday yet! According to comscore, internet sales in the ... » Continue

Top Search Engine Marketing (SEM) Spenders

by on October 30, 2009 · EconomyPay-Per-Click (PPC)

Ever wonder who spends the big bucks on search engine marketing? Granted we know it’s the big brands with the deep pockets, but what verticals are spending the most? MarketingSherpa ... » Continue

The Wisdom of the Crowds Is Wrong

by on March 12, 2009 · EconomyStrategic Internet Marketing

So what do your customers really think? Anyone who has ever worked in the service industry (or probably any industry for that matter) has heard the standard “the customer is always ... » Continue

The Cut & Run Strategy

by on March 3, 2009 · EconomyPay-Per-Click (PPC)RecessionStrategic Internet Marketing

In this time of financial folly, it is important that we focus on not spending money on strategies that don’t work. In terms of government stimulus, throwing money at ... » Continue