How to Make the Most Out of Your Ad Agency Internship

by on November 13, 2019 · AdvertisingAgency LifeDigital MarketingMarketing

This is my final week as an intern at Anvil Media. I have learned so much about digital marketing and the industry in general. When I came into Anvil, I ... » Continue

Introducing BERT the New Algorithm Update From Google

by on October 29, 2019 · Digital MarketinggoogleSearch Engine Optimization

On October 25th 2019 the Google SearchLiason twitter account introduced us to BERT. BERT is an algorithm update to Google search aimed at improving its understanding of complicated search queries ... » Continue

Competitor Insight Tools by Media Channel

by on July 31, 2019 · competitive intelligenceDigital Marketing

Trying to get an edge up on your competitors? Below we have outlined several competitor tools that you may already have access to, and you didn’t even realize it as ... » Continue

Clutch Awards Anvil Media Top Advertising & Marketing Agency in Oregon

by on July 31, 2019 · Agency LifeAwardDigital MarketingMarketingReputationSEO

Anvil Media is an integrated marketing agency specializing in search engine marketing, social media marketing, and analytics.  We generate a measurable return-on-investment (ROI) by understanding and solving unique marketing and ... » Continue

Is the Influencer Effect Wearing Off?

by on July 17, 2019 · Digital MarketingSocial Media

For the past few years, those of us in marketing have heard, read and probably talked about influencer marketing. What was one time an inexpensive way to promote new products, ... » Continue

A Guide to Google’s Site Diversity Change

by on July 10, 2019 · Digital MarketinggoogleSearch Engine Optimizationsearch marketing strategy

In Early June 2019 the Google Search Liaison Twitter account announced the Site Diversity Change. It is  a change to search results aimed at increasing the diversity of search results, ... » Continue

A Deeper Look: 2 Key Takeaways from Day 2 of DigitalSummit Portland 2019

by on July 3, 2019 · analyticsBrand ImageDigital MarketingReputation

When brands begin to fall short and face difficulties either in market share, in their data, on social media, or anywhere, it is usually due to those brands not taking ... » Continue

How to Rock Your 2019 Digital Strategy with Biases, Voices & Rebels!

by on June 19, 2019 · AdvertisingAgency LifeconferencesDigital MarketingOnline Brand ManagementPsychologySEMpdx

Insights & Lessons from the Portland Digital Summit 2019 Conference Last week the Anvil team had the opportunity to visit this year’s DigitalSummit Portland. And here at Anvil Media our mission ... » Continue

Google Responsive Display Ads Refresh Saves Advertisers Time

by on June 13, 2019 · AdvertisingAdwordsDigital MarketingEfficiencygoogleMarketingMarketing AutomationoptimizationPaid AdvertisingPaid MediaPay-Per-Click (PPC)Search Engine MarketingSEM

Google Updates Responsive Display Ads 2019 The early 2019 refresh of Responsive Display Ads in Google Ads is a move toward making Display Ad creation more efficient, allowing videos as well ... » Continue

3 Tips for How to Write an Effective Landing Page

by on April 25, 2019 · Advertisingcompetitive intelligenceDesignDigital MarketingEcommerce Website TipsInternet Marketing StrategyInternet Marketing Toolslanding page testinglanding pagesMarketingPaid AdvertisingPay-Per-Click (PPC)post-click marketingppcPsychologySearch Engine Marketingsearch marketing strategySEMStrategy

Have you ever wondered how to write an effective landing page? Or perhaps how you can make your landing pages even more effective? I know, I have too. I did ... » Continue