Podcasting is an exploding content marketing category that has grown significantly since the COVID-19 pandemic. With more people at home and wanting to learn new things and new skills with ... » Continue

All of our lives changed as soon as COVID-19 arrived. Not only has it changed, but our lives also keep changing and having to adapt. We can’t settle into a ... » Continue

In case you’ve been living in a cave this December, Santa is bringing more than a bag full of presents this season. The COVID-19 Omicron variant is spreading and with ... » Continue

5 Reasons to Add TikTok to Your Digital Marketing Mix When I first heard of TikTok I didn’t think about a watch or Big Ben or the opening of 60 Minutes. ... » Continue

When Wix, SquareSpace and Weebly – the most popular versions of ‘cheap, professional’ websites hit the market – they were created to help the solopreneur and small business. If you ... » Continue

Content Marketing has evolved in the marketing mix to become one of the most important components to drive online customer engagement and convert customers – but are you doing the ... » Continue

Before Friday the 13th of March, 2020, my typical day was spent meeting with clients and co-workers in-person, over lunch, at coffee and occasionally online. I’m sure yours was too. ... » Continue

Content Marketing is an important task for any organization, especially for the small team of people working on the ‘content’ team. Everyone has their specialty but is your content team ... » Continue

We all have been through terrible presentations. Now remember those terrible presentations and put yourself in the presenters’ shoes. Are you better than they are? Public speaking is a common ... » Continue

If you’re reading this blog post you’re most likely still in business, congratulations! I don’t mean to be glib but being a SMB or brick and mortar company in 2020 ... » Continue