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Content Marketing Strategies

by Matt Vericker on May 19, 2022 · Contentcontent marketingSocial Media

Content marketing is one of the most valuable and widely used marketing tools today, and is the practice of distributing different types of content through different channels. The content can ... » Continue

How to Sell Successfully on Social Media

by Matt Vericker on March 31, 2022 · InfluencerInstagramSocial Media Marketing Optimization

Over the past several years, e-commerce has become the major driver behind business success. A more recent retail tool is social commerce, which refers to the combination of e-commerce and ... » Continue

Pinterest as a Digital Marketing Tool

by Matt Vericker on February 2, 2022 · Digital MarketingPinterest

The Pinterest App launched in 2010 and for about 10 years showed very little innovation. Pinterest developed a reputation as a platform to reference for interior design ideas, wedding themes, ... » Continue

Spotify for Artists and Podcasters

by Matt Vericker on October 27, 2021 · AdvertisingMarketingpodcastSpotify

I may not be old enough to bathe in the nostalgia of digging through crates of records, but I do remember the excitement of waiting in line at Sam Goody ... » Continue

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