Multivariate Test Lifts Revenue 697%
by Kent Lewis on May 15, 2007UncategorizedIf your conversion rates are in the doldrums and you know you need to spice up your offer, a multivariate test might help get the boost you’ve been hoping for. Read about this case study that shows how BusinessSummaries.com used multivariate testing to improve conversion rate. After that, contact Anvil Media to help you set up that test using Google Website Optimizer!